Milwaukee Journal Sentinel

Frosty facts

- - Source: Internatio­nal Dairy Foods Associatio­n Sources: MasterClas­s.com, ConsumerRe­ports.org COURTESY OF UW DAIRY SCIENCE

Most ice cream is made from March through July.

The Great Lakes region, which includes Wisconsin, is the most successful market for ice cream.

A majority of U.S. ice cream and frozen dessert makers are family owned and began business at least 50 years ago.

Pecans are the most popular nut in ice cream, and strawberry is the most popular fruit.

Our favorite flavor is vanilla. Then chocolate.

The 2019 Innovative Ice Cream Flavor Contest winner was Kemps, for Scotcheroo ice cream. Runner up was BaskinRobb­ins, for Bourbon Street Pecan Pie.

Ice cream – made with milk, cream and sweetener.

Frozen custard – contains egg yolks too.

Gelato – made with milk, cream and sweetener. Less fat than ice cream.

Sherbet – made with fruit purée or juice, sweetener and a little milk (or buttermilk.

Sorbet – made with fruit purée or juice and sweetener. Not as creamy as sherbet. cream desserts in individual portions. Bases include miniature waffle bowls and chocolate shells.

“One thing we have learned is that ice cream is essential,” says Baerwolf, who is optimistic about Sassy Cow's summer. “People seem to be looking for a little more out-of-the-way, less busy place to go to this summer.”

Tour times at Sassy Cow have been modified — 10 a.m. to 3:30 p.m. Thursdays

❚ More natural ingredient­s.

❚ Better-for-you ingredient­s.

❚ Plant-based, dairy-free, low-calorie or keto alternativ­es to ice cream.

❚ The demand for plant-based frozen desserts will drive market growth.

— Sources: FoodBusine­ssNews.net, Mordor Intelligen­ce

through Saturdays — to accommodat­e more and smaller groups.

A couple of ice cream makers say they wish people would be kinder to each other. Employees experience verbal abuse. Customers who do and don't arrive wearing face masks have heated exchanges, and social distancing can erupt into another sore point.

Palate pleasers

The UW's Rankin challenges ice cream lovers to deepen their appreciati­on for the product. The study can get as complicate­d as wine tasting.

“Try something different — or maybe even stick with vanilla, but try different kinds,” he says. “We could spend three days (studying) vanilla ice cream” because vanilla extract comes from several countries, and each has its own nuances.

“It's a little like art — gain an appreciati­on for it,” he advises. “Some people think art is Elvis on black velvet. Others think it's Monet.”

Nothing wrong with either — just be aware that differences exist.

 ??  ?? Students work with a wide range of flavors during ice cream making courses at the University of WisconsinM­adison.
Students work with a wide range of flavors during ice cream making courses at the University of WisconsinM­adison.

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