Milwaukee Journal Sentinel

Vernon Jordan, activist and former Clinton adviser, dies

- Jeff Martin and Errin Haines

ATLANTA – Vernon Jordan, who rose from humble beginnings in the segregated South to become a champion of civil rights before reinventin­g himself as a Washington insider and corporate influencer, died Monday night, relatives said Tuesday. He was 85.

After serving as field secretary for the Georgia NAACP and executive director of the United Negro College Fund, he headed the National Urban League, becoming the face of Black America’s modern struggle for jobs and justice for more than a decade. He was nearly killed by a racist’s bullet in 1980 before transition­ing to business and politics.

His friendship with Bill Clinton took them both to the White House. Jordan was an unofficial aide to Clinton, drawing him into controvers­y during the Monica Lewinsky scandal.

Jordan “never gave up on his friends or his country,” Clinton said Tuesday.

Jordan “brought his big brain and strong heart to everything and everybody he touched. And he made them better,” Clinton and his wife, Hillary, said in a statement.

Former President Barack Obama said that “like so many others, Michelle and I benefited from Vernon Jordan’s wise counsel and warm friendship – and deeply admired his tireless fight for civil rights.”

Jordan’s death comes months after the deaths of two other civil rights icons: U.S. Rep. John Lewis and C.T. Vivian.

After growing up in the Jim Crow South and living much of his life in a segregated America, Jordan took a strategic view of race issues.

“My view on all this business about race is never to get angry, no, but to get even,” Jordan said in a New York Times interview in 2000. “You don’t take it out in anger; you take it out in achievemen­t.”

Jordan was the first lawyer to head the Urban League, which had traditiona­lly been led by social workers. Under his leadership, the Urban League added 17 more chapters and its budget swelled to more than $100 million. The organizati­on also broadened its focus to include voter registrati­on drives and conflict resolution between Blacks and law enforcemen­t. He resigned from the Urban League in 1982 to become a partner at Akin, Gump, Strauss, Hauer and Feld.

Jordan was a key campaign adviser to Clinton during his first presidenti­al campaign and co-chaired Clinton’s transition team.

His friendship with Clinton, which began in the 1970s, evolved into a partnershi­p and political alliance. He met Clinton as a young politician in Arkansas, and the two connected over their Southern roots and poor upbringing­s.

Although Jordan held held no official role in the Clinton White House, he was highly influential and had such labels as the “first friend.” He approached Colin Powell about becoming secretary of state and encouraged Clinton to approve the NAFTA agreement in 1993. Jordan also secured a job at Revlon for Lewinsky, a White House intern whose sexual encounters with the president spawned a scandal.

Vernon Eulion Jordan Jr., was born in Atlanta on Aug. 15, 1935, the second of Vernon and Mary Belle Jordan’s three sons. Until Jordan was 13, the family lived in public housing. But he was exposed to Atlanta’s elite through his mother, who worked as a caterer for many of the city’s affluent citizens.

Jordan went to DePauw University in Indiana, where he was the only Black student in his class and one of five at the college. Distinguis­hing himself through academics, oratory and athletics, he graduated in 1957 with a bachelor’s degree in political science and went on to attend Howard University School of Law in Washington.

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