Milwaukee Journal Sentinel

Wisconsin GOP head Jefferson steps down

Executive director says it’s time for new talent

- Lawrence Andrea

WASHINGTON – Republican Party of Wisconsin executive director Mark Jefferson will step down next month, shaking up the state party’s leadership just months before the next presidenti­al election and the party’s national convention in Milwaukee.

Jefferson, who is responsibl­e for the day-to-day operations of the Wisconsin GOP, plans to leave the top post in early March. He told the Milwaukee Journal Sentinel he will stay in Wisconsin, but it “remains to be seen” whether he’ll continue to work in politics.

“I’ve enjoyed my time in the arena, so to speak, but it’s time,” Jefferson said in an interview. “There’s a lot of talented people who are able to fill leadership roles in this party, and I’ve enjoyed my time here, but it’s time to move on and allow some of the new talent to take on new leadership roles.”

Jefferson’s departure, however, comes during a big moment for Wisconsin Republican­s. The Republican National Convention is set to take place in Milwaukee from July 15-18, and Republican­s on Tuesday officially launched their Senate campaign to take on Democratic Sen. Tammy Baldwin in November — a race that will help determine the balance of power in the Senate.

(The Republican National Committee is also expected to make a leadership change with the impending departure of chair Ronna McDaniel as soon as this month, but party officials have downplayed the potential impacts on the Milwaukee convention.)

Still, Jefferson dismissed questions about his departure’s impact on the state party leading up to the election. He noted the national party is handling RNC preparatio­ns and said the state party has “spent the last year, year and a half, building the foundation” for the upcoming campaigns.

“We’ve done that, and now it’s time

to go into full campaign mode,” Jefferson said. “And I think we’ve got the pieces in place to do that effectively.”

Appointed executive director for the second time in early 2019, Jefferson presided over Wisconsin Republican­s during some of their more tumultuous times. The party became divided over challenges to the 2020 election. It drew national attention when 10 Wisconsin Republican­s, including the party’s chairman, signed false paperwork claiming to be electors for former President Donald Trump. Jefferson at the time privately expressed concerns about the plan.

“Freaking Trump idiots want someone to fly original elector papers to the senate President. They’re going to call one of us to tell us just what the hell is going on,” Jefferson wrote in a text made public by the select committee investigat­ing the Jan. 6, 2021, attack on the U.S. Capitol.

Republican­s have also struggled to win key statewide races over the last several years. Notably, Democrats won races for governor and attorney general in 2022 — Republican Sen. Ron Johnson, however, won his reelection bid in that election — and later flipped the state Supreme Court into liberal control last year for the first time in about 15 years.

Democrats have also had a significant fundraisin­g edge over their Republican counterpar­ts for the better part of the last decade. Election reports show Wisconsin Democrats raised about $31.5 million in its state and federal accounts compared to Republican­s’ $5.4 million since the start of 2023.

Just this week, Democratic Gov. Tony Evers signed into law new legislativ­e maps that weaken Republican­s’ decade-long grip on the state Legislatur­e.

In an interview, Jefferson largely attributed Republican setbacks to a lack of resources due to Democrats controllin­g the governorsh­ip since 2018 and noted Republican­s have failed to win over Independen­t voters.

He said Trump has “accelerate­d” what he called a realignmen­t between the parties that has seen Republican support grow in rural areas and decline slowly in suburban parts of Wisconsin. But when asked about Trump’s impact on the party in Wisconsin as he is set to take the Republican presidenti­al nomination, Jefferson said there is still a “sizable part of the electorate” who are unhappy with U.S. institutio­ns and want to see things shaken up.

“Donald Trump plays into that,” he said. “People can bash Donald Trump all they want, but any candidate that wants to lead and be elected is going to have to show where they’re ready to shake things up..”

“As someone who grew up in central Wisconsin on a farm in Adams County, I think I identify a lot with the folks who feel disaffected by a lot of what they see. I think the institutio­ns do need an overhaul,” Jefferson said. “I certainly would not go all of the places, perhaps, that (Trump) has gone, but I get the need to shake things up.”

Jefferson said he’ll support the Republican nominee for president in 2024 but said until the nomination is solidified, “the party has an obligation to allow everybody in the race to have an equal chance.”

When it comes to fundraisin­g, Jefferson noted Democrats have capitalize­d on bringing in money from across the country whereas Republican­s have been hesitant to do that. “That needs to change,” he said, noting the Wisconsin Republican­s need to encourage donors to give directly to the state party.

This was Jefferson’s second stint leading the Wisconsin GOP. He previously served as executive director from 2007 to 2011 before joining the RNC as a regional political director. He told the Journal Sentinel that he had previously informed some in the party that he would likely leave at some point during this cycle.

RPW Chairman Brian Schimming has started searching for a replacemen­t for Jefferson, a spokesman said Tuesday, and expects to fill the role “in the next month.”

Schimming this week said the state party “will continue the process of assembling an aggressive team to fill key roles and ensure the Party is ready to take advantage of the opportunit­ies that lie ahead.”

“This year, the RPW will be laserfocus­ed on winning Wisconsin for the presidenti­al nominee, defeating Tammy Baldwin, and preserving our majorities in the legislatur­e and congressio­nal delegation,” Schimming said.

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