Cos­metic Care

Lo­cal spas of­fer new ser­vices head to toe, and in be­tween

Milwaukee Magazine - - Culture - BY KRISTINE HANSEN

Ther­miVa’s re­sults are im­me­di­ate and ex­tend far be­yond aes­thet­ics, mak­ing women feel younger and more com­fort­able while wear­ing cer­tain cloth­ing or en­gag­ing in sex­ual ac­tiv­ity.

Au­tumn is a sea­son for crack­ling fire­places, cooler nights and a gen­eral state of co­zi­ness. At its core, this time of year is about turn­ing in­ward—and that in­cludes pam­per­ing.

It’s also a great time for fo­cus­ing on cos­metic care, in­clud­ing treat­ing any dam­age from sum­mer’s harsh rays of sun­shine or ex­ten­sive phys­i­cal fit­ness out­doors. And with the win­ter hol­i­days just around the cor­ner, who doesn’t want to look and feel their best? Mil­wau­kee-area spas of­fer cut­ting-edge treat­ments from wax­ing to thread­ing, and mi­croneedling and mi­crob­lad­ing, too.


Chris Za­jdel, co-owner of Skiin, couldn’t be more ex­cited about the fem­i­nine-well­ness treat­ments she in­tro­duced at the Wauke­sha spa ear­lier this year, es­pe­cially since Skiin is one of the few providers in the Mil­wau­kee area. “It is trend­ing na­tion­wide,” she says about the non-sur­gi­cal ra­dio-fre­quency tech­nol­ogy’s new ap­pli­ca­tion for vagi­nal ar­eas (tight­ens soft in­ter­nal tis­sue, us­ing tech­niques long adopted for other ar­eas of the body). “It’s very com­fort­able, non-sur­gi­cal and takes very lit­tle time. Be­lieve it or not, it’s ex­tremely re­lax­ing dur­ing the treat­ment.” That’s be­cause staff mem­bers work hard to pro­vide a spa-like en­vi­ron­ment. Re­ferred to as Ther­miVa on the spa menu, each treat­ment — mul­ti­ple treat­ments are en­cour­aged to get the best out­come — takes about 45 min­utes and is pro­vided in a pri­vate suite at Skiin. What typ­i­cal-

ly hap­pens is that clients re­port re­sults be­fore they’ve even left Skiin.

Clients at Skiin who opt for Ther­miVa tend to be a mix of su­per ath­letes, ag­ing women (par­tic­u­larly those with blad­der is­sues when sneez­ing, ex­er­cis­ing or laugh­ing; or ex­pe­ri­enc­ing loss of sex­ual plea­sure) or women as young as in their 20s born with mal­for­ma­tions. How­ever, “our (main) de­mo­graphic is 40s and 60s,” she says, stress­ing that the re­sults are im­me­di­ate and ex­tend far be­yond aes­thet­ics, mak­ing women feel younger and more com­fort­able while wear­ing cer­tain cloth­ing or en­gag­ing in sex­ual ac­tiv­ity.


At Im­pres­sions Spa in Me­quon, mi­crob­lad­ing (a form of tat­too­ing) for eye­brows costs a few hun­dred dol­lars on av­er­age and is per­formed in less than an hour. Ef­fects last for 18 months. One ex­am­ple why some­one might re­quest mi­crob­lad­ing could be a scar in the eye­brow that af­fects one’s self-con­fi­dence when speak­ing with oth­ers or ap­pear­ing in pho­tos. “Mi­crob­lad­ing is per­fect for those who want to fully re­con­struct, de­fine, cover gaps, or fill in over plucked brows,” ex­plains Tay­lor, one of the spa’s tech­ni­cians.

“I draw hair-like strokes with the tool to mimic nat­u­ral hairs in your brows. This new tat­too tech­nique re­shapes brows and fills them out by draw­ing tiny lines that look like in­di­vid­ual hairs,” ex­plains Tay­lor. It’s much more di­men­sional than a tat­too, be­cause in­stead of ap­ply­ing ink to the skin’s sur­face, pig­ment is im­planted un­der the skin. Dis­cus­sions about color, shape and more of one’s “dream brows” guides the process.

Pa­tients re­port lit­tle to no pain. “It feels like lit­tle scratches,” ex­plains Tay­lor. “You feel it, but it’s not un­bear­able. It feels kind of like vig­or­ous pluck­ing.” Still, to make pa­tients’ time more re­lax­ing and also to em­u­late a spa ex­pe­ri­ence, she ap­plies a numb­ing cream to the eye­brow area. She also blocks off two-hour time slots for the ap­point­ments so it’s not rushed. Ex­pect be­tween 10 and 21 days of re­cov­ery, but “your new set of brows will be selfie-ready im­me­di­ately af­ter the process,” says Tay­lor.


Since in­tro­duc­ing thread­ing ear­lier this year, the ser­vice con­tin­ues to be a pop­u­lar way to ad­dress fe­male clients’ eye­brows

and fa­cial hair, says spa di­rec­tor El­iz­a­beth Walsh Zim­mer­man, about the des­ti­na­tion spa lo­cated in the lower level of The Pfis­ter Ho­tel. Thread­ing can be done so quickly that it is easy to squeeze in over lunch or on a busy Satur­day. She points to many rea­sons why thread­ing is worth the in­vest­ment and time. “Thread­ing can last longer than tra­di­tional wax­ing, de­pend­ing on hair growth, as there is much more con­trol of the en­tire hair and root, but with­out the vul­ner­a­bil­ity of break­age,” says Walsh Zim­mer­man. “Be­cause of this con­trol, we are able to achieve a bet­ter arch and shape.” Qual­i­fy­ing for the ser­vice holds few bar­ri­ers: “Any­one is a can­di­date for thread­ing, but es­pe­cially any­one post-chem­i­cal peel, cur­rently us­ing anti-ag­ing prod­ucts or be­ing treated by a der­ma­tol­o­gist, as dur­ing th­ese times the skin be­comes in­cred­i­bly frag­ile and vul­ner­a­ble to lift­ing.”

At this par­tic­u­lar spa, high-qual­ity, hand-quilted cot­ton thread is used for thread­ing treat­ments, pro­vid­ing less fric­tion with the skin and go­ing a long way to make the pro­ce­dure com­fort­able and re­lax­ing. An­other ben­e­fit of thread­ing is that any vel­lus or “peach-like” hairs cov­er­ing the en­tire face can eas­ily be re­moved.


Mi­croneedling con­tin­ues to be hot — a fact that Dr. Mark F. Blake at the Clinic of Cos­metic Surgery in Mil­wau­kee near Bayshore Town Cen­ter no­tices while at­tend­ing na­tional and in­ter­na­tional con­fer­ences, be­cause it’s the sub­ject of many pan­els and dis­cus­sions among his plas­tic-sur­geon peers. This non-sur­gi­cal ser­vice (a de­vice called Pro­found by Syneron Can­dela) uses ra­diofre­quency mi­croneedling, and Clinic of Cos­metic Surgery is one of only a few Wis­con­sin sites of­fer­ing it.

The min­i­mally in­va­sive sys­tem em­ploys patented Real Time Tem­per­a­ture Con­trol to insert five pairs of mi­cro-nee­dle elec­trodes into the retic­u­lar (or lower) in­ner area of one’s skin, also where hair fol­li­cles, sweat glands and oil re­side. This is where the con­cen­tra­tion of col­la­gen is the high­est, says Blake.

There are many rea­sons pa­tients might elect to try Pro­found. One com­mon rea­son, es­pe­cially with older clien­tele, says Blake, is to smooth fa­cial wrin­kles. A desire to elim­i­nate or min­i­mize the vis­ual ef­fects of jowls, na­solabial and melo­labial folds, and neck strains can be met, too. Through the treat­ment, new elastin, col­la­gen and hyaluronic acid are formed. “Stud­ies have shown that a sin­gle Pro­found treat­ment has a 100% re­sponse rate for rhytides and 95% for lax­ity at six months af­ter treat­ment,” re­ports Blake, adding that al­most all pa­tients re­sume nor­mal ac­tiv­i­ties af­ter 24 hours. Sur­gi­cal face lifts can take up to seven to 10 days of re­cov­ery.


Have a beach trip on the hori­zon? Or just want to feel more con­fi­dent in your ap­pear­ance with smooth, hair-free skin? Euro­pean Wax Cen­ter in Me­quon pro­vides body-wax­ing ser­vices in a lux­ury en­vi­ron­ment, be­gin­ning with its sig­na­ture wax im­ported from Europe and based on a pro­pri­etary for­mula. De­signed to re­duce dis­com­fort dur­ing treat­ments, the wax can per­form well at a com­fort­able tem­per­a­ture, un­like tra­di­tional wax­ing ser­vices.

Owner Robin Gri­er­son stresses the huge dif­fer­ences be­tween at-home prod­ucts and in­vest­ing in a treat­ment with a trained wax tech­ni­cian, or li­censed cos­me­tol­o­gist or es­theti­cian. An ex­pert’s time and at­ten­tion can re­sult in “a con­sis­tent, smooth ap­pear­ance,” she says.

The most pop­u­lar ar­eas to treat with wax­ing for women are the bikini area, face and eye­brows, says Gri­er­son, while men mainly focus on the back, chest, nose and ears. Clients are a mix of men and women. First-time guests re­ceive a com­pli­men­tary eye­brow, lip or bikini line wax for women or, for men, nose or ear ser­vices. But Euro­pean Wax Cen­ter’s recog­ni­tion is with eye­brows, cre­at­ing the best shape for one’s face struc­ture, with tech­ni­cians pro­vid­ing pa­tients with tips on at-home care to main­tain the look. Strut 365 is the spa’s line of prod­ucts that in­clude lo­tions and washes, ex­fo­lia­tors, in­grown hair serums, eye­brow prepa­ra­tions, wax-treat­ment prod­ucts and in­stru­ments to pre­serve newly glow­ing skin.

Owner Robin Gri­er­son stresses the huge dif­fer­ences be­tween at-home prod­ucts and in­vest­ing in a treat­ment with a li­censed cos­me­tol­o­gist or es­theti­cian.



Euro­pean Wax Cen­ter

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