ROSIE WELLS

PERMANENT MAKEUP 1

Clinic of Cosmetic Surgery

5201 N. Port Washington Rd. Milwaukee

800-270-4748

permanentmakeup1.com

What are the most popular permanent makeup choices?

Brows, by far. Clients are looking for the natural look of microblading, which is a process that embeds hair strokes in the skin, rather than the solid tattooed look of years ago. We’ve been doing hair strokes for 27 years, and the beauty of it is that you can take someone with absolutely no brow, or a sparse brow, and create a very natural look.

How is permanent makeup applied?

Whether it’s microblading or eyeliner or any other cosmetic procedure, the process is similar: The area is cleansed, then topically numbed. Then we draw on the area to create a template, so the client can see it and help us get the shape and results they are looking for. It’s a team effort, with the client guiding us in terms of color placement. From there, we build up the area we’re working on. When we get close to filling in the area, we again ask the client to help direct us as to exactly where they want to see more.

Do these procedures hurt?

The sensation is minimal, as we use topical numbing agents designed to make the process extremely comfortable. Most clients describe the process as a tickling feeling.