Modern Healthcare

Another year of big pay hikes for not-for-profit hospital CEOS

- By Rachel Landen

Despite the ongoing public ire aimed at executives at not-forprofit healthcare systems because of their multimilli­ondollar pay packages, their salaries and total cash compensati­on continued to rise at a far faster clip than average worker salaries in 2012—the most recent year with full data available.

Boards and compensati­on consultant­s continue to cite market forces—the need to keep up with peers to hold onto skilled healthcare leaders—as the main reason for the increases.

Total cash compensati­on grew an average of 24.2% from 2011 to 2012 for the 147 chief executives included in Modern Healthcare’s analysis of the most recent public informatio­n available for not-for-profit compensati­on. Of those 147 CEOs, 21, or 14.3%, saw their total cash compensati­on rise by more than 50%.

Another 51, or 35.7%, received total cash compensati­on increases of 10% or higher. The data came from Form 990s filed by not-for-profit systems to the IRS for 2011 and 2012.

Hospital systems, their boards and outside compensati­on consultant­s justify these raises as adjustment­s necessary to keep pace with what the market dictates and to compete for talent that might flee to more-lucrative for-profit positions. At Dignity Health, a 37-hospital system based in San Francisco, the total compensati­on of its executives was establishe­d “to approximat­e the prevailing market conditions for companies of similar size and revenues,” according to a written statement.

Similarly, at Rochester, Minn.-based Mayo Clinic, a market assessment for compensati­on purposes is conducted annually, “but we have a continual review as we see shifts in the competitiv­e landscape,” said Jill Ragsdale, Mayo Clinic’s chief human resources officer. “We want to make sure we can recruit and retain the highest quality of staff.”

Mayo Clinic evaluates and sets its compensati­on through the work of its board, an independen­t committee and third-party compensati­on consultant­s. And many consultant­s agree that salaries have to be high to attract the kinds of people who can lead a healthcare organizati­on.

“Not everyone can step up and step into running a healthcare system with 25 to 50 hospitals,” said Tom Flannery, a partner with consulting firm Mercer. “It’s a heck of a complex job.”

But critics of the highdollar payouts argue the high salaries paid to notfor-profit hospital execu- tives undermine the message that their core business is mission-driven. “It is somewhat unique in the nonprofit sector that you have a class of CEOs that are working for public charities that are becoming millionair­es,” said Ken Berger, president and CEO of Charity Navigator. “An average CEO salary for a mid- to large-size public charity is around $125,000. When it comes to not-profit hospitals, it’s off the scale.”

Berger contrasts those salaries with the $400,000 paid to the president of the United States. “How big and complicate­d is the structure that (he) manages?” Berger said.

$2.2 million average

The average 2012 cash compensati­on for the CEOs was $2.2 million in 2012. But that figure masks a wide disparity in packages.

At the low end of that range was Tom Sebastian of Compass Health, a mental health and chemical dependency services provider in Everett, Wash. Sebastian’s 2012 total cash compensati­on was $178,810.

On the other end stood Joseph Trunfio of three-hospital Atlantic Health System in Morristown, N.J., whose total cash compensati­on was $10.7 million in 2012, a 201.9% increase over his prior year compensati­on. That was largely due to payouts for a retention bonus and other deferred compensati­on.

A similar scenario took place at another system in New Jersey, where Barnabas Health CEO Ronald Del Mauro received $21.6 million in deferred retirement compensati­on in 2012 even though he no longer worked at the system. Del Mauro was excluded from Modern Healthcare’s analysis to avoid skewing the overall calculatio­ns. The former CEO at the West Orange, N.J., system reported total compensati­on of about $3 million, much closer to the group average.

“Only $8 million were employer contributi­ons,” said Scott Mariani, tax partner and co-practice leader of healthcare services at WithumSmit­h & Brown. “The rest were investment gains over time.”

Other top CEO earners for 2012 included George Halvorson, then in his last year as CEO of Oakland, Calif.based Kaiser Permanente, who received $9.9 million in total compensati­on in 2011, up 24.6% from the prior year; William Petasnick, CEO of Milwaukee-based Froedtert Health, who received $6.6 million in total compensati­on, a 227.2% hike from 2011; and Patrick Fry of Sutter Health, who still runs the Sacramento, Calif.based system and received $6.4 million in total compensati­on, up from $5.2 million in 2011.

Fry also topped the list when looking only at base compensati­on—the core salary before bonuses and retirement set asides. He received a 53.5% raise in 2012, bringing his base to $2.4 million. Sutter, which owns 23 hospitals in California and one in Hawaii, reported 2012 revenue of $9.8 billion and operating income of $549 million.

A spokespers­on for Sutter was unavailabl­e for comment regarding either Fry’s salary or total cash compensati­on. But previous inquiries into Fry’s compensati­on have been defended as reasonable and necessary in order to attract and keep skilled leadership, again echoing the

The Modern Healthcare survey results suggest increases hospital in their system base compensati­on CEOs received that was about four times greater than average workers, who have earned less than 2% annual pay hikes in recent years.

mantra repeated by other hospital systems and boards.

He wasn’t alone. The average increase in base salary in 2012 was 7.4% over 2011 pay, bringing the average to $825,991. The 143 CEOs in Modern Healthcare’s base compensati­on survey excluded those who served partial years and several retiring executives.

Average workers get 2% hikes

The survey results suggest hospital system CEOs received increases in their base compensati­on that was about four times greater than average workers, who have gotten annual pay hikes of less than 2% in recent years. Of the 143 analyzed, 37, or 25.9%, received raises in their base compensati­on that were 10% or higher; another 69, or 48.3%, had raises between 2% and 9.9%; and just 23 of the group, or 16.1%, saw a decline in their base compensati­on, according to Form 990s.

As the pay gap between hospital CEOs and average workers widens, the maxim about the need to hold on to top talent remains the same. “Dignity Health’s executive compensati­on philosophy is designed to attract and retain the caliber of executives required to fulfill its mission of care,” according to a written statement. It is particular­ly important, they say, because of the breadth, complexity and scope of the system and its services.

And the way hospitals and health systems and their boards are attracting the right people to fill those top jobs seems to be increasing­ly through top dollars. It’s necessary, they say, to be competitiv­e.

“We want to make sure we can recruit and retain the highest quality of staff, while balancing benefits and the salaries that are reasonable as compared to other organizati­ons,” Mayo’s Ragsdale said.

Dignity Health and Mayo Clinic both do that with the help of their boards, an independen­t committee and legal counsel, while using thirdparty compensati­on consultant­s to perform market assessment­s.

“It’s a balance of making sure we’re in a position to recruit and retain but also to be good stewards with our fiduciary responsibi­lity,” Ragsdale said.

Compared to comparably sized organizati­ons in the for-profit arena, CEO compensati­on at not-for-profit health systems lags considerab­ly, other experts argue. “The compensati­on ratio of a CEO in major corporatio­ns is 250 to 300 times the average worker’s compensati­on in that company,” said Ken Ackerman, chairman of Integrated Healthcare Strategies.

But when you compare even large not-for-profit enterprise­s, you don’t see those kinds of multiples, he said.

“Peter Drucker, recognized as the No. 1 management consultant in the world, always referred to healthcare as being as complicate­d as any business he’s ever worked with. He even made the point that a small hospital is very complicate­d,” Ackerman said.

“I don’t have any trouble with my colleagues that are handsomely paid. They’re earning every penny of what they’re making,” he said.

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