Send en­tries for an­nual Health­care Mar­ket­ing IM­PACT Awards

Modern Healthcare - - COMMENT -

Mod­ern Health­care and sis­ter pub­li­ca­tion Ad­ver­tis­ing Age are ac­cept­ing en­tries for the fourth an­nual Health­care Mar­ket­ing IM­PACT Awards. This year’s dead­line for sub­mis­sions is June 30.

The pro­gram rec­og­nizes the health­care in­dus­try’s best ad­ver­tis­ing, mar­ket­ing, pro­mo­tion and com­mu­ni­ca­tion cam­paigns across all me­dia plat­forms. With the rapidly chang­ing en­vi­ron­ment chal­leng­ing health­care or­ga­ni­za­tions in all sec­tors, com­mu­ni­cat­ing clear, mean­ing­ful and im­pact­ful mes­sages is more im­por­tant than ever.

Awards will be given to cam­paigns that best pro­mote the health of in­di­vid­ual pa­tients, groups and com­mu­ni­ties and help or­ga­ni­za­tions thrive and grow in to­day’s com­pet­i­tive and dy­namic health­care en­vi­ron­ment.

Spe­cial awards for the Agency of the Year and Best in Show will also be pre­sented.

The se­nior ed­i­tors of Mod­ern Health­care and Ad­ver­tis­ing Age will once again se­lect the win­ner of the Health­care Mar­ket­ing IM­PACT Vi­sion­ary Award, given an­nu­ally to an out­stand­ing in­di­vid­ual who has ef­fec­tively and eth­i­cally built public un­der­stand­ing of health­care is­sues and made a last­ing con­tri­bu­tion to the in­dus­try over the course of his or her ca­reer.

All the award win­ners will be fea­tured in a spe­cial sec­tion of the Nov. 13 is­sue of the mag­a­zine and an ex­panded on­line pre­sen­ta­tion.

To learn more about the pro­gram cat­e­gories/cri­te­ria and send en­tries, visit ModernHealth­care.com/Im­pactAwards.

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