Modern Healthcare

The Changing Role of an Interim Chief Medical Officer

Bridging the gap for the toughest job in a new age of healthcare

- Lauren Belliveau VP Staffing and Education The Greeley Company

Clinical staffing services are a familiar concept in the healthcare industry and have been used for decades to meet the patient care needs of healthcare provider organizati­ons. Similarly, the use of interim senior physician executives is on the rise, being used to ensure that the complex operationa­l and strategic needs of healthcare providers are met.

Market forces such as consolidat­ion, expansion into new markets, and value-based care initiative­s are continuing to disrupt healthcare organizati­ons at all levels, particular­ly at the executive physician leadership level. The use of interim physician executives such as Chief Medical Officers can create a ‘best of both worlds scenario,’ providing the organizati­on with top talent where and when they need it, for only the necessary period to advance key initiative­s and fill critical vacancies.

What are the key benefits of using an interim Chief Medical Officer?

LB: The CMO position has evolved into a critical role in the hospital and health system. Not having a CMO, or having a CMO spread too thin can increase a hospital’s risk in a variety of ways. Limited or lacking resources at the CMO level can be unhealthy for the organizati­on, jeopardizi­ng quality and safety initiative­s as well as creating a gap in oversight of medical staff, peer review, and accreditat­ion readiness.

Rushing to hire and fill a CMO vacancy can lead to selecting the wrong candidate, damaging the organizati­on, and wasting tens of thousands of dollars. While an organizati­on searches for a permanent CMO, a qualified interim CMO can effectivel­y keep key success factors on track.

Are there other benefits to using an interim physician executive, beyond filling a vacancy?

LB: In addition to using the interim CMO to fill a vacancy and keep operations running smoothly, there are other, more strategic reasons to do so.

For example, CEOs and System CMOs are measured on accomplish­ing specific projects and producing key performanc­e results. An interim CMO can provide additional bandwidth to ensure that strategic objectives are achieved whether they be one-time or annual needs such as peer review.

Interim CMOs are typically very experience­d, having been in multiple organizati­ons in a condensed time frame. Thus, they have a more advanced understand­ing of the issues they have successful­ly handled. Their vast experience helps them lead strategic initiative­s such as utilizatio­n and

risk management, mergers, clinical transforma­tion, and transition­ing to advanced payment models. They can also serve as mentors to develop existing physician leaders that are being invested in by the organizati­on.

Additional­ly, complex and charged situations are often more straightfo­rward for an objective interim CMO to navigate, rather than someone who has been in the organizati­on since an interim can approach the situation with a “blank slate.”

How is Greeley responding to this need in the market? How is Greeley different than other staffing or recruiting firms in healthcare?

LB: Greeley is uniquely positioned to provide the best-customized solutions to hospitals and health systems, as a result of 30+ years of partnering with hospitals to solve their biggest challenges. Greeley is not just a staffing firm; weare a full-service consulting company drawing upon experience working with thousands of healthcare clients. We deliver practical solutions in consulting, education, credential­ing, and external peer review, as well as interim staffing.

All of our interim CMOs go through an extensive screening process with Greeley’s CMO, a nationally renowned expert in medical staff developmen­t, education and physicianh­ospital alignment. Greeley understand­s that the role of the CMO is the toughest job in healthcare, and we can support our interim CMOs by backing them in a variety of ways. There isn’t another company in the country that better understand­s the challenges that a CMO faces daily.

A successful outcome for your hospital is our top priority, that is the “Greeley way.” Whether you have an immediate need for a CMO or are interested in additional support for your existing leadership, Greeley has candidates ready to help. Start the conversati­on with our Interim Staffing team by calling 888.749.3054 or reaching out via info@greeley.com.

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