Modern Healthcare

Don’t ignore the emotional factors in M& A

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The article “Independen­t hospitals hold their own on revenue growth” (ModernHeal­thcare.com, Oct. 25) was informativ­e, but not surprising. It noted that revenue at independen­t hospitals grew at a faster pace than health system-owned hospitals, suggesting that returns may be diminishin­g on mergers and acquisitio­ns.

As a former vice president of acquisitio­ns for a major for-profit chain, I know that not all acquisitio­ns are based on rational decisionma­king. Human emotions and motivation­s are always in play, although in theory they shouldn’t be.

Hospital system leaders, who are directly compensate­d on the basis of successful acquisitio­ns, sometimes tend to be more optimistic in their financial projection­s than is warranted.

Also, a hospital system may want to reduce competitio­n or acquire a hospital due to its reputation. For all these reasons, these acquisitio­ns may take a while to be as profitable as predicted. Or they might never pan out.

As for economies of scale, there are two key aspects: supplies, pharmaceut­icals and capital equipment; and personnel. With the rise of group purchasing organizati­ons, even smaller hospitals can get excellent prices if they’re fully committed. As for staffing, many facilities are already relatively efficient compared with what they were decades ago. It’s just harder to squeeze out more overhead, especially related to patient care.

The bottom line for systems is to know why they are acquiring a facility and how it fits with the organizati­on’s vision. And make sure that economic assumption­s driving the break-even analysis are accurate and unemotiona­l.

Jack Bernard Peachtree City, Ga.

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