Morning Sun

No government cure exists for media pollution

- George Will George Will’s email address is georgewill@washpost.com.

WASHINGTON » As the progressiv­e campaign to regulate unprogress­ive speech seeps out of campuses and into mainstream politics, the party whose base includes academia is behaving predictabl­y. Last week, Rep. Frank Pallone Jr., D-N.J., chairman of the Committee on Energy and Commerce, and Rep. Mike

Doyle, D-PA., of the Committee on Energy and Commerce and chairman of the Subcommitt­ee on Communicat­ions and Technology, convened a hearing for the undisguisa­ble purpose of intimidati­ng streaming services that distribute conservati­ve content, or what nowadays passes for that.

On Feb. 22, two California Democrats, Rep. Anna Eshoo and Rep. Jerry Mcnerney, sent to AT&T and other entities letters declaring that “the rightwing media ecosystem” — they named Fox News, Newsmax and One America News Network — has produced “our current polluted informatio­n environmen­t.” The pollution is undeniable. So are progressiv­es’ contributi­ons to it, e.g., their obsession with 2016 “Russian collusion,” their ludicrousl­y solemn and extensive interviewi­ng of Stormy Daniels’ felonious lawyer, Michael Avenatti, and their beatificat­ion of New York Gov. Andrew Cuomo during the pandemic.

Eshoo and Mcnerney, however, economize their indignatio­n by focusing on the right. In their letters they demanded to know, among other things, how many of the cable and streaming services’ subscriber­s watched the three disapprove­d channels in the weeks prior to the Nov. 3 election and the Jan. 6 attack on the Capitol, and “Are you planning to continue carrying” the three channels, and “If so, why?” There being no conceivabl­e legislativ­e remedy, compatible with the First Amendment, for what displeases Eshoo and Mcnerney, the bullying purpose of their letters was patent.

Eleven months ago, after the Trump reelection campaign sent letters to certain broadcaste­rs threatenin­g that their licenses could be “in jeopardy” if they continued airing a particular anti-trump advertisem­ent, Pallone and Doyle urged the Federal Communicat­ions Commission to reassure broadcaste­rs that the FCC would not interfere “with broadcaste­rs’ discretion to air legally protected content.” The FCC, they said, “cannot second guess the judgment of broadcaste­rs” and should make clear that FCC decisions will not be influenced by “threats by politician­s.”

Last week’s hearing, orchestrat­ed by Pallone and Doyle in the context created by the Eshoo-mcnerney letters, constitute­d Trump-like pressure on the streaming services. It did, however, elicit two contributi­ons to the public’s understand­ing of more than Pallone’s and Doyle’s status as virtuosos of situationa­l ethics.

Jonathan Turley of the George Washington University Law School said the Eshoo-mcnerney letter encourages, in their words, “adverse actions” against — in plain words, the shutting down of — the preferred news sources for tens of millions of Americans. “This,” Turley said, “is the essence of a state media model.

. . . You must not only control the narrative but also eliminate alternativ­es to it.”

Emily Bell of the Columbia Journalism School testified that new platforms have “democratiz­ed the distributi­on, circulatio­n and monetizati­on of media,” thereby demolishin­g the “gatekeeper” function formerly performed by print and broadcast media. Today “the vast majority” of Americans get news through “online aggregator­s” (e.g., Facebook, Youtube). The “low barriers to entry” into the “attention economy” mean that minority voices, formally dependent on “the intermedia­ry powers of the old gatekeeper­s,” can cheaply create and distribute content.

The downside of this is that bad actors can exploit the capabiliti­es of digital media faster than better actors can correct the torrent of misinforma­tion, or worse. Furthermor­e, the pandemic has, Bell says, accelerate­d malign developmen­ts by keeping people home and focused on nationally distribute­d news. There have been more than 100 closures or mergers of local news outlets during the pandemic’s first 13 months, and now, Bell says, more than 1,800 communitie­s “do not have their own source of local news.” Since 2004, 25% of local news providers and 50% of local journalist­s’ jobs have vanished, and since covid-19 arrived, advertisin­g revenues “across newspaper groups” are down 42%.

Explaining one consequenc­e of this, Bell cites “Ghosting the News,” a book by The Washington Post’s Margaret Sullivan: The decline of local news, and the increased reliance on national sources such as politicall­y inflaming cable channels, correlate with a decline in ticket-splitting (dividing support among candidates from different parties) and a “retreat into tribal corners.”

There is, however, no government cure for what is, fundamenta­lly, a problem with today’s consumers of journalism — too few readers and viewers insistent on quality and resistant to irresponsi­bility. The same might be said of the voters of California’s 18th and

9th, and New Jersey’s 6th and Pennsylvan­ia’s 18th, congressio­nal districts.

There is, however, no government cure for what is, fundamenta­lly, a problem with today’s consumers of journalism — too few readers and viewers insistent on quality and resistant to irresponsi­bility.

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