New Haven Register (New Haven, CT)

‘Transforma­tion has brought us here’

GE Appliances to open manufactur­ing center in state

- By Paul Schott pschott@ stamfordad­vocate.com; twitter: @paulschott

STAMFORD — For generation­s, General Electric small appliances were made in Fairfield County. Now, decades after the end of that era, the business is reviving its manufactur­ing presence in southweste­rn Connecticu­t.

GE Appliances, which is now owned by Chinese consumer-goods company Haier, announced Monday plans to open next year a small-appliances “microfacto­ry” at 49 John St., in Stamford’s South End. The manufactur­ing will anchor a sprawling 67,000-squarefoot facility known as CoCREATE Stamford, which company officials also envision as a hub for collaborat­ion with colleges and universiti­es and as a public showcase for their products.

“We’ve been under a business transforma­tion at GE Appliances, and it’s guided by a philosophy we like to call ‘zero distance,’ ” CEO and President Kevin Nolan, a Stamford native, told several-dozen attendees during a press conference inside 49 John St. “That transforma­tion has brought us here. To be zero distance means we have to be with our customers.”

CoCREATE will mark the first complex in Connecticu­t for the Louisville, Ky.-headquarte­red GE Appliances — with plans to initially create 25 jobs at the new site. It will operate in a now-empty space that formerly housed a warehouse for furnisher Lillian August.

GE Appliances plans to launch production next spring at 49 John St., making products such as the Monogram Smart Flush Hearth Oven. It will then open other sections including a community makerspace, product showrooms, and a “heritage center” focusing on the area’s manufactur­ing history. The company expects the site to be fully operationa­l by late next year.

Its Stamford microfacto­ry will complement production facilities in Kentucky, Alabama, Georgia, South Carolina and Tennessee. In total, the company employs about 14,000.

“This is a very powerful partnershi­p,” said Peter Denious, CEO and president of AdvanceCT, an economic developmen­tfocused nonprofit. “As the state’s private-sector, economic-developmen­t partner, we at AdvanceCT get out and tell the Connecticu­t story every day — to share the stories of the incredible companies doing business here, our talented workforce and the cuttingedg­e innovation that’s going on in our great state.”

The expansion to Connecticu­t reflects GE Appliances’ announceme­nt last year that it would return to manufactur­ing and selling small appliances after 35 years. Its lineup now includes coffee makers, toasters, toaster ovens, blenders and food processors. GE Appliances are used in more than 50 percent of homes in the U.S., according to company data.

GE has roots in Conn.

In a period running approximat­ely from the 1920s to the 1980s, GE small appliances were manufactur­ed in Bridgeport, according to company officials. In 2016, Haier acquired GE Appliances for $5.4 billion from GE. Also in 2016, GE announced the relocation of its headquarte­rs from Fairfield to Boston.

While Stamford’s largest employers today operate in industries such as consumer goods, financial services, health care and media, it has a long manufactur­ing history. The Yale & Towne lock company inspired Stamford’s Lock City nickname. After its late 1860s relocation to Stamford, Yale dominated local manufactur­ing for about a century.

“We have an incredible entreprene­urial tradition in this state,” said Gov. Ned Lamont. “We have a great history here, and then we became the land of steady habits. And steady habits

are great in marital relationsh­ips, but when it comes to an entreprene­urial economy, you’ve got to kickstart every once in a while. From my point of view, that’s what CoCREATE Stamford and GE Appliances are doing right here.”

State officials said GE Appliances is not receiving any state funding to support its multimilli­on-dollar investment in CoCREATE. But the state’s support of the project was reflected in the attendance of Lamont, Denious and David Lehman, the state’s economic developmen­t commission­er.

Lehman said he and Denious connected with GE Appliances officials through a referral from AdvanceCT.

“They were looking in other places in Connecticu­t and other places along the northeast (Interstate) 95 corridor,” Lehman told Hearst Connecticu­t Media. “My recollecti­on is that in the serious conversati­ons, when we got down to potential buildings and potential sites, the focus was primarily Stamford.”

Nolan noted that “I’ve

been watching what’s going on in Connecticu­t. Hats off to the governor, universiti­es and school systems. There are so many things that are happening here. If you look at Stamford today, versus what I remember when I grew up here, and it is a totally different place.”

Focus on education

In addition to manufactur­ing, GE Appliances officials said they want CoCREATE to become a nexus for hands-on learning. The company will partner with the University of Connecticu­t and Connecticu­t State Colleges & Universiti­es systems to provide opportunit­ies through co-op programs and other initiative­s for students interested in fields such as manufactur­ing and engineerin­g.

“We believe deeply in the governor’s vision and the vision that all of you have to develop this state and ‘kickstart it,’ as the governor said. We believe you do that in collaborat­ion with higher education,” said Andrew Agwunobi, UConn’s interim president. “It’s also self-serving for us

and our students because Stamford is an amazing campus that has so much potential for the growth of UConn in the future.”

CSCU, which includes 12 community colleges and four state universiti­es, does not have a campus in Stamford. But CSCU President Terrence Cheng said the system could become a major talent pipeline for GE Appliances.

“Even though we don’t have a campus here in Stamford, we have campuses across the state,” said Cheng, who formerly served as the director of the UConn-Stamford campus. “That means we have power, potential and capacity across the state that we seek to bring to bear in an initiative such as this — to be able to say ‘if GE Appliances want some of the best advanced-manufactur­ing students that Connecticu­t has to offer, then we have that wealth of talent in our community-college system alone.’ ”

Nolan, a UConn alumnus, said the company’s bullishnes­s about its higher-education partnershi­ps in Connecticu­t is based on

the impact of the companysup­ported FirstBuild “cocreation center” opened several years ago on the campus of the University of Louisville.

“Every day, we’re in with students, community members and the public, coming together and creating new things,” Nolan said. “It has really taken our company and our innovation and just accelerate­d it like we could never believe before.”

The CEO also cited his optimism about forging closer relationsh­ips with the public through hubs such as the makerspace and product showrooms. The showrooms will offer programmin­g such as cooking classes.

“Most companies still want to have an old playbook of ‘let’s sit and do research, let’s be secretive, let’s not talk,’ ” Nolan said. “You’ll be able to come in here, and you’ll be able to see what we’re thinking and projecting into the future.”

 ?? Brian A. Pounds / Hearst Connecticu­t Media ?? Gov. Ned Lamont, left, and GE Appliances CEO and President Kevin Nolan discuss the company's new CoCREATE production center at 49 John St. in Stamford on Monday.
Brian A. Pounds / Hearst Connecticu­t Media Gov. Ned Lamont, left, and GE Appliances CEO and President Kevin Nolan discuss the company's new CoCREATE production center at 49 John St. in Stamford on Monday.

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