HYPE IT UP!

In a recent press release hyping its five NBA preseason games in October, ESPN said “Lonzo Ball” would be making two appearances with the Lakers and the Cavs would be in action with “Isaiah Thomas” and the Celtics with “Kyrie Irving.”

Call that either false advertising or phony promotion. As we have learned, there’s no guaranteeing NBA players, who like their nights off, will play in any specific game if they don’t feel right. The Hypesters at ESPN should know this.

Even “First Take” talks about it.