‘INFINITY’ + $250M
Marvel’s super-mashup sets box office records
AWHOLE LOT of superheroes added up to a whole lot of ticket sales. The superhero smorgasbord “Avengers: Infinity Wars” opened with predictable shock and awe, earning $250 million in box office over the weekend and edging past “Star Wars: The Force Awakens” to set the highest opening weekend of all-time.
“Infinity War,” which brings together some two dozen superheroes in the 10-year culmination of Marvel Studio’s “cinematic universe,” also set a new global opening record with $630 million even though it’s yet to open in China, the world’s second-largest movie market. It opens there May 11.
According to the Walt Disney Co.’s estimates Sunday, “Infinity War” overwhelmed the previous global best (“The Fate of the Furious” with $541.9 million) and narrowly topped “The Force Awakens” in North America. The “Star Wars” reboot debuted with $248 million in 2015, which would translate to about $260 million accounting for inflation.
But both intergalactic behemoths belong to Disney, which now owns nine of the top 10 opening weekends ever — six belonging to Marvel releases. That includes “Black Panther,” which has grossed $1.3 billion since opening in February and still managed to rank fifth at this weekend’s box office.
The track record for Marvel, along with the hyper, extravagant effort put into the long-planned “Infinity War,” made the recordsetting weekend something of a fait accompli. After 10 years, 18 prior films and some $15 billion in box office, the weekend was an assured and longawaited coronation for Marvel, the most dominant force in a Hollywood with precious few sure things.
By any measure, the 2-hourand-40-minute-long “Infinity War” is one of the largest films ever assembled. With a production budget almost $300 million, Joe and Anthony Russo’s film brings together the stars of Marvel’s superhero stable, including Robert Downey Jr.’s Iron Man, Chris Hemsworth’s Thor, Chadwick Boseman’s Black Panther and Chris Evans’ Captain America.