New York Post

Re-Start-Up New York

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It may be the closest Gov. Cuomo ever gets to admitting failure: He now wants to rename his signature job-creation program and ease terms for eligibilit­y.

As The Post reported Thursday, Cuomo’s budget bids adieu to Start-Up New York — a 2013 program offering tax breaks to new companies — and rebrands it as the Excelsior Business Program, with some relaxed rules.

The “why” is no mystery: Taxpayers shelled out tens of millions not just for the tax breaks, but also for TV commercial­s touting the program (and, indirectly, Cuomo).

But Start-Up through 2016 produced just 408 jobs, far below the 5,000 once promised.

What was to be one of Cuomo’s proudest “economic developmen­t” initiative­s instead became a running joke and a symbol for his failure to aid the economy at all.

Now he pretends a rebranding and some carburetor tweaks will turn a lemon into a lean, mean jobs-growth machine. Really?

One tweak will allow firms that already operate in New York to qualify, if they’re less than five years old. How does that lure new business? Another lets a company sign up if it creates just one job over its first five years.

Senate Majority Leader John Flanagan said someone asked if Cuomo will buy “a couple of hundred-million” in new ads to promote the new name. Sadly, with this governor, that may prove no joke.

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