Staff gaffe leaks Time cover

New York Post - - NEWS -

TIME’S Person of the Year is a no­to­ri­ously closely guarded se­cret, with the mag­a­zine’s staffers be­ing sworn to se­crecy about who will be cho­sen or even who is be­ing con­sid­ered.

So imag­ine their hor­ror when the iconic mag­a­zine’s Web site ac­ci­den­tally leaked the Person of the Year cover the night be­fore its big re­veal on the “To­day” show.

Page Six was told that on Tues­day — the night be­fore Time Ed­i­tor-in-Chief Ed­ward Felsen­thal was due to sit down with Sa­van­nah Guthrie and Hoda Kotb to make the much-an­tic­i­pated an­nounce­ment — a lowly staffer ac­ci­den­tally in­cluded the cover in an on­line gallery that was sup­posed to only in- clude past Person of the Year cov­ers.

The much lauded cover — which cel­e­brates the “Silence Breakers” who have outed sex­ual preda­tors — was the very first slide in a 91slide gallery en­ti­tled “See Ev­ery Person of the Year Cover Ever.” Un­for­tu­nately, the ti­tle was a lit­tle more lit­eral than in­tended.

But the mag­a­zine caught a lucky break — be­cause only one ea­gle-eyed Twit­ter user and a Chi­nese TV net­work called China Global picked up the cover be­fore the of­fi­cial an­nounce­ment on Wed­nes­day morn­ing.

Of course, Pres­i­dent Trump had al­ready done his part to blow the sur­prise by claim­ing to have turned down the op­por­tu­nity to be named as the Person of the Year for the sec­ond year in a row. A week and a half be­fore it went on news­stands, Trump tweeted, “Time Mag­a­zine called to say that I was PROB­A­BLY go­ing to be named ‘Man (Person) of the Year,’ like last year, but I would have to agree to an in­ter­view and a ma­jor photo shoot. I said prob­a­bly is no good and took a pass. Thanks any­way!”

The mag­a­zine re­sponded by say­ing, “The Pres­i­dent is in­cor­rect about how we choose Person of the Year.” In the end, Trump was the run­ner-up. The cover fea­tured ac­tivists in the “#MeToo” move­ment against sex­ual mis­con­duct in­clud­ing Ash­ley Judd, Tay­lor Swift and former Uber exec Su­san Fowler.


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