New York Post

Women get edge at Min’s new media biz

- By ALEXANDRA STEIGRAD asteigrad@nypost.com

Superstar magazine editor Janice Min is teaming up with ex-CBS entertainm­ent boss Nina Tassler to launch a new TV and digital-media production company — and women will be running the show.

The LA-based startup, slated to launch in the coming months, will focus on projects led by females, including writers, directors and producers, sources close to the situation told The Post.

Financial backers will likely include Creative Artists Agency and its investment arm, Evolution Media Capital, sources said.

The launch comes as the Harvey Weinstein scandal has sparked a public dialogue in Hollywood about the abuse of power by men in charge, and the dearth of female leadership in the C-suites of TV and movie studios.

In recent months, celebritie­s like Reese Witherspoo­n and Lena Dunham have publicly discussed the need for more female-led projects. But aside from Witherspoo­n’s own production company, Hello Sunshine, there hasn’t been a firm specifical­ly targeting the demographi­c.

Min declined to comment, and Tassler did not return calls seeking comment on the project. But insiders said the two have talked about forming a company for some time.

Min, best known for her reign as editor-inchief of US Weekly from 2002 to 2009, met Tassler during her time in entertainm­ent-focused journalism, according to a source.

Tassler spent 16 years at the CBS Network Television Entertainm­ent Group, most recently serving as chairman.

Min is currently a strategic adviser at Eldridge Industries, which controls The Hollywood Reporter and Billboard magazine.

The media world of late has buzzed about Min’s next steps. Her name had been bandied about as a potential successor to Graydon Carter, who is stepping down as editor-inchief of Vanity Fair this year.

Min, however, was rumored to be too pricey of a hire for the Condé Nast-owned magazine, which instead tapped Radhika Jones for the top job at Vanity Fair last month.

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