CALL IT QUITS
Verizon said to be talkin’ with Armstrong to ...
Tim Armstrong appears to be the first major casualty under the leadership of Verizon’s new chief executive, Hans Vestberg.
Armstrong who runs Oath, the telecom’s unfortunately named media and advertising division that runs AOL and Yahoo, is in talks to leave Verizon, according to a report on Friday.
The talks follow months of speculation about Armstrong’s three-year tenure at the company.
Armstrong has failed to increase digital advertising revenue at AOL and Yahoo and would exit with the job largely undone.
“We don’t comment on speculation and have no announcements to make,” Verizon spokesman Robert Varettoni said on Friday.
The Wall Street Journal, which first reported the talks, said Armstrong could be out by the end of October.
In recent weeks, Verizon had quietly been consolidating Oath’s corporate staff, following an off-site meeting for upper-level management, sources told The Post.
Media spectators mused that Armstrong would persuade Verizon to spin off Oath. Rumors were compounded by the fact that the 47-year-old exec, who previously served as CEO of AOL, was passed over for the CEO spot at Verizon.
That job last month was given to Vestberg, Verizon’s chief technology officer. The hire signaled that Verizon was more focused on developing wireless 5G capabilities than on content expansion.
AT&T, Verizon’s No. 1 rival, bought Time Warner for $85 billion this summer as it pushed ahead on content acquisition.
Since taking the reins, Vestberg has swatted at rumors of upheaval at Oath.
On Friday, Verizon Chief Financial Officer Matt Ellis, speaking at a Bank of America Merrill Lynch conference in Los Angeles, said the wireless carrier is as dedicated to Oath as ever.
“When you look at what’s been going on in Oath, there’s a lot of activity on the integration, and the team is making good progress there,” Ellis said, adding that the company still plans on taking Oath from a $7 billion to $8 billion business in revenue to a $10 billion company by 2020.
Last month, Verizon took a $900 million hit against second-quarter earnings for shuttering its other media property, go90, a video streaming service.
Verizon said it ditched go90 and folded it into Oath, in an effort to create better “product realignment” and cost efficiencies.
But expanding Oath organically hasn’t been an easy task.
Then-Verizon CEO Lowell McAdam bought AOL in 2015, hoping to meld it with the wireless carrier’s wide reach to create an advertis- ing powerhouse that would rival Google and Facebook.
McAdam added Yahoo two years later. He recently stepped down as CEO.
Oath’s slice of the online ad market is expected to be just 2.7 percent by 2020, according to eMarketer.
Shares of Verizon stock dipped 29 cents on Friday, to $54.