Rina Bhansali

Newsweek - - NEWS - —MAX FRASER

The flag­ship branch of the de­part­ment store Har­rods, in Knights­bridge, cen­tral London, has a rep­u­ta­tion for at­tract­ing older af­flu­ent cus­tomers. But this spring its home­wares de­part­ment has put the em­pha­sis on stock­ing pieces that it hopes will ap­peal to a slightly younger clien­tele. The head buyer for home, Rina Bhansali, has put a lot of ef­fort into es­tab­lish­ing con­nec­tions with new de­sign houses, while con­tin­u­ing to li­aise with es­tab­lished man­u­fac­tur­ers such as English lux­ury lug­gage pro­ducer Globe-trot­ter. Her par­tic­u­lar in­ter­est is in com­mis­sion­ing col­lab­o­ra­tions be­tween these older brands and young de­sign­ers, cre­at­ing prod­ucts exclusively for Har­rods that in­ject a fresh en­ergy into tra­di­tional prod­ucts. The results, she made clear to me, can be un­ex­pected. But they are equally de­light­ful.

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