Home buying patterns could change
Suburbs over cities, rentals over mortgage, in this time of crisis
The coronavirus pandemic is roiling the real estate market. Home sales have plummeted. Job losses have soared. Lenders have tightened mortgage requirements.
That’s the immediate fallout. This health scare and economic shock might also leave a lasting mark on how Americans buy and sell homes.
The longer the crisis drags on, the more the coronavirus could transform development patterns and buyers’ preferences. Here are four ways the pandemic’s legacy could live on:
Suburb instead of downtown: Urban living made a major comeback in recent years. In New York, San Francisco and Seattle, home prices soared and job creation surged. Sprawling Sun Belt cities such as Austin, Houston, Los Angeles, Miami and Phoenix saw construction of new high-rise apartments and condos in onceneglected downtowns.
However, with COVID-19 claiming a huge toll in urban areas such as New York City, density might lose some of its appeal.
“This crisis is the right moment for the world to reconsider the conventional wisdom that denser cities are better cities,” writes Joel Kotkin, a scholar in urban issues at Chapman University in California.
For city dwellers in tiny apartments for weeks on end, suburban sprawl suddenly seems a viable alternative.
“People who live in the city might be looking to move back to suburbia,” says Alan Rosenbaum, chief executive of GuardHill Financial, a mortgage company based in Manhattan.
New York City has a population density of nearly 28,000 people per square mile, according to the U.S. Census Bureau, making it the nation’s most crowded city. In the pre-pandemic boom, New York’s teeming masses were a selling point. Now, that has pivoted from asset to liability.
“If you’re in a downtown highrise, it’s hard to socially distance on the elevator, where somebody might cough or sneeze,” says housing economist Brad Hunter, managing director at RCLCO
Real Estate Advisors.
A move toward telecommuting would play into that trend. If workers keep toiling from home, as they’ve been doing during the pandemic, rather than commuting to downtown offices, living in the suburbs makes more sense.
Some homebuyers might respond to the cocooning instinct by moving to an exurb. Buyers who don’t want wide-open spaces might opt for a compromise, trading a downtown highrise apartment for a townhouse in a close-in suburb, says Robert Dietz, chief economist at the National Association of Home Builders.
“It gives you that sense of space you maybe don’t have in an apartment community,” Dietz says.
Renting longer: With paychecks shrinking and lenders making it harder to qualify for mortgages, more Americans might find homeownership has drifted out of reach.
A weak economy tends to lower homeownership rates as potential buyers opt to rent rather than take on the hefty financial commitment that accompanies buying a house.
“We’re likely to see wage declines, so the purchasing power of consumers is going to be reduced,” Dietz says.
Even before the coronavirus pandemic, homebuilders were setting aside some new homes for rent, rather than for sale, in their developments. And a new breed of landlords, most notably Invitation Homes, has focused on renting suburban homes to the sort of workers who once became homeowners as soon as they got married or had kids.
A bigger home? Before the coronavirus, most Americans slept at home and then left for work or school. They went to the gym, to the movies, to cafes and bars and restaurants.
Now, people are spending most or all of their time at home — and finding that home suddenly feels a little cramped. A home office just got a lot more important. So did space for working out and storing stuff.
New homes have been shrinking because desirable land has grown scarce and because first-home buyers have struggled to afford big homes.
“The new homebuyer of the past decade has been the millennial, and one of the things we found was that they were willing to accept a smaller home to get on the ownership ladder,” Dietz says.
If today’s desire for more personal space turns into tomorrow’s trend, buyers will flock to bigger homes, perhaps in lower-cost cities and farther-flung suburbs.
For those who have the financial means, owning a second home suddenly looks more appealing. With New York City locked down, wealthy New Yorkers fled to their beach homes in the Hamptons, cabins in the Poconos or condos in Florida.
Owning a second home isn’t a cheap option, and you’ll have to shoulder additional property taxes, homeowners insurance and maintenance costs.
In general, Dietz says, demand for second homes is strongly correlated to the stock market’s performance — an indicator that doesn’t portend a flurry of buyers.
However, the coronavirus crisis could override the usual forces driving the market for second homes.
“It’s very hard to find rentals out in the country or at the beach,” Rosenbaum says. “People are definitely going to look for a second home.”
Tech is the word: In recent years, real estate transactions gradually grew more virtual. The coronavirus accelerates the trend.
Even so, a real estate transaction is the ultimate hands-on experience. Before they commit, buyers want to sniff out animal odors, listen for traffic noise and generally immerse themselves in their potential new home.
Meanwhile, buyers and sellers typically receive reams of paperwork. And the process ends at a closing table surrounded by a mountain of paperwork from various participants.
In-person tours have all but halted. Some real estate agents had already started offering detailed virtual tours of properties, and that marketing tactic looks likely to grow.
While no one expects virtual tours to replace physical walkthroughs, the paper-heavy transaction process had been poised for an overhaul.
Now, industry experts say, remote transactions, electronic signatures and virtual closings are poised to take off.