NAME DROP­PER

ELSEY MONO­GRAM­MING MACLEAN IS PUTTING MAVEN THE FASH­ION WORLD IN STITCHES. BY MARNI PRICHARD MANKO

Philadelphia Style - - Contents -

Mono­gram­ming maven Kelsey Maclean is putting the fash­ion world in stitches.

Back when Kelsey Maclean was shopping for clothes for her soon-to-be-born son, she went into her coun­try club’s gift shop, look­ing for a teeny shirt em­broi­dered with the club’s logo. What she found in­stead were fash­ion-for­ward, minia­ture ver­sions of adult cloth­ing, even down to the use of tech fab­rics.

“I was dis­ap­pointed,” says Maclean. “When I asked for some­thing a bit more taste­ful and made from cot­ton, I was told that the golf ap­parel in­dus­try did not pro­vide that type of cloth­ing for ba­bies and young chil­dren.” En­ter the in­spi­ra­tion for her epony­mous Kelsey Maclean and Fore Kids Golf, lux­ury fash­ion lines she started in 2013 and head­quar­tered in Ken­nett Square.

Both la­bels show clothes that are de­signed pri­mar­ily for ba­bies and tod­dlers, and she only uses high-qual­ity tex­tiles such as 100-per­cent pima cot­ton. To­day, her garb is sold in clubs around the world, in­clud­ing Ard­more’s famed Me­rion Golf Club (249 Ard­more Ave.,610-642-5600; meri­on­golf­club.com).

Al­though her forte is chil­drenswear, Maclean has also cre­ated a sweet niche for her­self by tak­ing those same fab­rics and cre­at­ing cus­tom lux­ury adult items for some of the world’s most dis­cern­ing clubs and ho­tels, in­clud­ing the plush line of robes she cre­ates for the Ritz-carl­ton ho­tels. And she ups the stakes by adding mono­grams and lo­gos. “I think peo­ple like to have items monogrammed or to have their lo­gos on cloth­ing be­cause it’s a per­sonal touch. Whether it’s an in­di­vid­ual who wants to have their name or a coun­try club that wants its logo on their cloth­ing, it’s a per­sonal state­ment of hand-fin­ished be­spoke cloth­ing.” Sew there! kelsey­maclean.com .

“PEO­PLE LIKE TO HAVE ITEMS MONOGRAMMED BE­CAUSE IT’S A PER­SONAL TOUCH.” — kelsey maclean

Kelsey Maclean’s plush spa wraps, made from silky Pima cot­ton on the out­side and thick terry cot­ton on the in­side, are more than wor­thy of her cus­tom em­broi­dery. right: For the Jon Jon chil­drenswear set, Maclean found de­sign in­spi­ra­tion in sailor suits.

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