Pittsburgh Post-Gazette

Ohio firm to make pitch at AlphaLab Demo Day

Join 8 local startups in seeking capital

- By Kris B. Mamula

An Ohio company will make its pitch Wednesday at AlphaLab’s Demo Day, the first in a collaborat­ion that is intended to expand startup companies’ access to venture capital and new markets.

Atumate, a “graduate” of the Cincinnati-based small business accelerato­r called the Brandery, will join eight AlphaLab startups in making presentati­ons at Demo Day, which will be held at the New Hazlett Theater on the North Side. Mayor Bill Peduto is scheduled to kick off the event at 6 p.m.

“This is an experiment to share our access to investors,” said Terri Glueck, director of community developmen­t at AlphaLab. “It’s part of the model that we’re constantly experiment­ing with.”

As part of the program, an AlphaLab “graduate” company will pitch at another business accelerato­r’s demo day, but the date hasn’t been set. Demo days allow companies to introduce products and services to the public and potential investors.

Olivier Lemaitre and Andrew Carl founded Atumate last year in Cincinnati to allow scientists to do lab tests and use instrument­s through a wireless connection. Atumate will join AlphaLab companies Sqwad Sports Inc., Strix, u Translated and others in making pitches.

Collaborat­ing with other startup accelerato­rs has a

number of advantages for fledgling companies, including increased exposure to investors and potential customers, AlphaLab Executive Director Jim Jen said. “Having a stronger network ultimately helps the company, which is the goal. “It’s helping fellow accelerato­rs, but we’re still focused on individual companies.”

East Liberty-based AlphaLab was formed in 2008 to provide mentoring, seed funding and shared work space that’s needed to launch a new company.

The first such accelerato­r was founded in 2005 in Cambridge, Mass., but the number of business incubators now ranges between 300 and over 2,000, according to the Seed Accelerato­r Rankings Project, which is based in Houston, Texas.

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