Two more co-working spaces are set to open

rooms, and an event space that can accomodate He expects the new 50 people. Beauty Shoppe to attract The local Serendipity is a broader mix of industry owned by franchise developers members than its other Alex Perchuk, locations because it is Danny Wengrod and Downtown and isn’t Robert Baker, who plan to likely to have as many open more in the region, technology ventures and according to a company release. startups as the Beauty Shoppe locations in the Serendipity currently city’s East End that are operates in 14 locations including close to Google and local Atlanta, Dallas, universities. Chicago, Columbus, New

“This space is an undiscovered York, Nashville and Los gem,” said Mr. Angeles. Ciccone. “It’s a bit more Whether Pittsburgh elevated ... and we always and other cities can sustain desired a location Downtown more shared office ... to come to the space remains to be seen. heart of the region’s business “The whole concept has was important to to go through a paradigm us.” shift to be successful,”

Membership prices and said Jeff Holzmann, managing packages range from $250 director of iintoo, a to $3,200 per month, depending New York-based international on space requirements real estate investment for individual and firm. corporate members. A challenge for coworking

Standard amenities are space developers similar to other co-working is transient tenants, he facilities: 24/7 access to said. the building, high-speed “Possibly a tenant is a Internet connections, new company and that printing, copying, mail, company is not going to coffee service, a kitchenette, work out for a variety or concierge assistance business reasons, so and membership reciprocity you’ve had a customer for at other Beauty Shoppe a year and they transition locations. out. Or a company does so

The space also will host well that it grows and outgrows business programs and the co-sharing events, and Beauty space.” Shoppe hopes to develop Also, increasing numbers food and beverage options of companies are on the ground level to building out their own facilities complement the co-working with more flexible space, said Mr. Ciccone. options that resemble coworking space — especially

Co-working space is a tech companies, he growing niche of the real said. estate market in Pittsburgh “They don’t need big offices, and across the country. just somewhere to do code or web design and

A study by JLL, a Chicagothat lends itself to thebased real estate same concept as office firm, projected flexible and sharing.” shared amenity space will One of the giants of the account for about 30 percent industry, WeWork, has of the office market by been successful snagging 2030. tenants such as Microsoft

Another locally owned that want shared space for co-working space,some teams or on an interim ProSuites2, opened earlier basis, Mr. Holzmann this year in U.S. Steel said. Tower and national firms WeWork does not have including Regus, Industrious, a Pittsburgh location. Level Office and others “There are opportunities have facilities in the … and the phenomenon region. is here to stay,” he

At its Strip District said. “But not everyone site, Serendipity Labs, will survive the big based in Rye, N.Y., will shakeup when it comes.” have two levels, or a total 25,000 square feet, capacity for 420 members in shared spaces and team