Rome News-Tribune

Multi-faceted lives of Sandy Johnson

Loran Smith writes about an accomplish­ed overachiev­er, who was and is under the radar — from the Bulldogs to Silicon Valley.

- Loran Smith, of Athens, the long-time sideline radio voice of the Georgia Bulldogs, writes a regular column.

CHARLESTON, S.C. — Here in the company of a former Georgia football letterman, a certain intellectu­al surge resulted from a conversati­on with one Joseph “Sandy” Johnson, who arrived in Athens with the boys who formed the nucleus of the first two Southeaste­rn Conference championsh­ip teams of Vincent Joseph Dooley.

Some of those who signed on to matriculat­e in Athens are certainly not under the radar, led by Chairman William Porter Payne of The Augusta National Golf Club and including, but not limited to, Dr. Thomas W. Lawhorne, Dr. Happy Dicks, Judge Kent Lawrence, Bill Stanfill, the All-Pro defensive end of the undefeated Miami Dolphins of 1971 and his Georgia teammate, Jake Scott — both members of the college and NFL halls of fame — coach Steve Greer, lawyer Wayne Byrd and businessma­n Pat Rodriguez among others.

Now for an accomplish­ed overachiev­er, who was and is under the radar, it is in order to salute an extraordin­ary member of that team, Sandy Johnson. He helped lay the foundation for those Bulldog championsh­ip teams of ’66 and ’68, but he also was a member of one of the greatest business teams of our technologi­cal times, that of the late Steve Jobs. When Sandy showed up in Silicon Valley, he joined Jobs, who had set out “to create the next great computer company” after his original affiliatio­n with Apple. Sandy was a “ground floor” participan­t with respect to being involved with the coming of the digital age.

Further, Sandy became a long time resident of Paris who was happily exposed

to the sophistica­tion of the French. He found the culture and art of this exceptiona­l country (he learned early on that you don’t talk politics with the countrymen of any society or you won’t enjoy dinner) an uplifting experience.

He was a frequent visitor to the capitals of Europe, and while he was never the ugly American, he learned that at some point you have to, when you are doing business, take charge, set the example and, if need be, ask for forgivenes­s rather than permission.

To enjoy living abroad, one has to mesh with the cultures, traditions and modus operandi of the business community, understand­ing, for example, that in France there were two-hour lunches and no brown bags in the office refrigerat­or.

Sundown and weekends afforded a look at a different lifestyle and a different television menu. Sandy arrived in Europe with the internet, Ted Turner and CNN but just ahead of McDonald’s and Starbucks — “spectacles in their own right, given the French distaste for fast food and anything other than espresso.”

He made the adjustment socially and culturally, however, avoiding homesickne­ss but never forgetting the staples of who he was — a Georgia boy with a Georgia education, one who didn’t trumpet his unique experience, which exposed him to the computer business when it was in its infancy.

He was comfortabl­e doing what his job called for him to do and to venture into the business world of places like China, South Korea and Australia. One of his favorite courses at Georgia (when he enrolled, the NFL was not on his mind and earning a degree was as much of his mission as it was to play football) was internatio­nal marketing in the Terry College of Business.

Life abroad did have its drawbacks. It sometimes was late Sunday when he learned the final results between the hedges. Seeing a game in Sanford Stadium became a rare treat, but in looking back his life has been fulfilling. “An internatio­nal exposure is a very moving thing in your life and makes you realize as great as our country is, our borders tend to make us provincial,” he says. Today the digital systems he helped promote and market joyfully keep him in touch with the University of Georgia and the Bulldogs.

Over dinner at a favorite restaurant, he talked, albeit modestly, about his multi-faceted life experience­s. He had ordered a robust Bordeaux, which is conducive for good conversati­on, and made a visitor conclude that this is a man whose intellectu­al flexibilit­y gave him the inspiratio­n to understand the nuances of playing football for Vince Dooley and also to market the genius of Steve Jobs.

This ’Dog could hunt.

 ??  ?? LORAN SMITH GUEST COLUMNIST
LORAN SMITH GUEST COLUMNIST

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