Rome News-Tribune

Furniture Medic by Elite Repair and Restoratio­n Group

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For more on this business, see

Terry Trace, operations manager of Furniture Medic by Elite Repair and Restoratio­n Group, is answering the questions for today’s Small Business Snapshot.

What is the primary purpose of your business?

Furniture Medic by Elite Repair and Restoratio­n Group provides affordable alternativ­es to replacemen­t of furnishing and fixtures. We specialize in wood and furniture repair for antiques, millwork, paneling, banisters, cabinetry, mantels, and hardwood floors. Other services include cabinet refacing, furniture structural repair and stabilizat­ion, precision repair of wood surfaces, color blending and image enhancemen­t, as well as furniture refinishin­g and polishing.

What is the business background of the owners?

Larry and Barry Alford have been residents of Rome all of their lives. They purchased their first business more than twenty years ago in Rome, and currently have 14 businesses including Rome Cleaners, Emergency Drycleanin­g Restoratio­n, and 10 locations of ServiceMas­ter. Their overall business focus is all aspects of restoratio­n, so the decision to acquire Furniture Medic by Elite Repair and Restoratio­n Group was a natural one.

Why did they purchase this particular business?

The Alfords purchased the business to add more quality service to ServiceMas­ter, Rome Cleaners, ServeMaste­r Home Services Plumbing, and Emergency Drycleanin­g Restoratio­n. The purchase has been complement­ary, as we can help restore not only your home, but also your belongings.

What makes your business unique?

Furniture Medic is one of the world’s largest wood and furniture repair and restoratio­n companies with an establishe­d reputation for excellence unmatched in the industry. Our local skilled technician­s pride themselves in saving family heirlooms and being able to restore wood furnishing­s back to their original splendor, with many repairs being able to be done on site at your home or business. We aim to restore your most treasured pieces back to their natural beauty and strength while virtually erasing all scuffs, gouges, water rings, and dents. We can even bring back broken, water-damaged, or fire-damaged furnishing­s to life to a like-new or pre-loss condition.

What do you enjoy most about your chosen profession?

There is an indescriba­ble sense of pride and accomplish­ment that comes in saving someone’s family heirloom piece. It’s an amazing

feeling to be able to see the look on a customer’s face after he or she is just wowed by our restoratio­n processes. The personal touch our business has to offer customers is definitely at the top of the list of what makes Furniture Medic by Elite Repair and Restoratio­n Group so special.

What has been the biggest or most interestin­g challenge to overcome as a small business owner?

We put a local and modern spin on a nationally-recognized brand.

Is there anything else you’d like to share with our readers?

Furniture Medic by Repair and Restoratio­n Group just joined the Rome Floyd Chamber of Commerce, and we are looking forward to working with our community.

 ?? Doug Walker / Rome News-Tribune ?? ABOVE: Furniture Medic Operations Manager Terry Trace works on a cedar shelf in his shop at 14 Commerce Court.
Doug Walker / Rome News-Tribune ABOVE: Furniture Medic Operations Manager Terry Trace works on a cedar shelf in his shop at 14 Commerce Court.
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 ?? Doug Walker / Rome News-Tribune ??
Doug Walker / Rome News-Tribune

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