San Diego Union-Tribune (Sunday)

FORD PREPARES TO START BUILDING 2021 F-150 AS BUYERS PLACE ORDERS, SIGHT UNSEEN

- BY PHOEBE WALL HOWARD Howard writes for Tribune News Service.

Ford Motor Co. is now in its final days of building the 2020 Ford F-150, as the second of two factories that makes the bestsellin­g pickups in North America prepares to shut down for the transition to the all-new 2021 version of the truck.

Company officials flew from Detroit to Kansas City, Mo., on Tuesday to celebrate the moment, as autoworker­s end production and then spend two weeks retooling the massive manufactur­ing operation that will produce the first F-150 redesign since 2015.

“The F-150 is not just a launch — it will be a dominant part of American culture. And we are proud to be building it,” Gerald Kariem, vice president and director of the UAW Ford Department, told the Detroit Free Press. The son of a foundry worker, Kariem started on an assembly line at age 20.

No product yet? No problem.

“Customers are extending their leases and waiting for the new F-150,” said Mohamad

“Catfish” Baidoun of Dearborn Heights, Mich., a Ford salesman at Taylor Ford in Taylor, Mich. on Tuesday.

“People believe in the history of the truck so much, they’re ordering it without seeing it, touching it or sitting in it,” he said.

Dearborn Truck began building preproduct­ion prototypes Sept. 21.

The plant at Claycomo, Mo., will start up again Oct. 26.

Early builds will be tested and evaluated for quality. An F-150 can range in cost from $30,635 to $75,945. It’s expected to land in dealership­s by the end of the year.

It’s a multibilli­on dollar franchise and the envy of the industry.

Production and sales numbers are mind-numbing even for the current model — with nearly 400,000 F-150 pickups built so far this year through September at plants in Dearborn, Mich. and Kansas City, Mo., said

Kelli Felker, Ford global manufactur­ing and labor communicat­ions manager.

“Changing from one model vehicle to an all-new model is hard work for the plant and for the employees. There is an immense amount of planning, followed by critical employee training on how to build the all-new vehicle,” she said. “With an F-150 rolling off the assembly line approximat­ely every 53 seconds, all of our employees know what they do is important. They know it’s go time and they’re ready.”

During the formal celebratio­n in Kansas City, Mo., on Tuesday, Ronald Green, who works in the F-150 trim department, said, “I’ve been here for 43 years now. It was my uncle who helped to get me the job out here and I have been grateful for that and have never looked back.”

More than 8,600 hourly employees build the F-150 in Michigan and Missouri, all represente­d by the UAW.

 ?? FORD ?? The all-new F-150 Platinum in Iconic Silver.
FORD The all-new F-150 Platinum in Iconic Silver.

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