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In a week when Anthony Scaramucci described Steve Bannon as an ambitious selfstarter, this also happened:
Procter & Gamble said its springtime slash of more than $100 million in digital marketing spending had little impact on its business, showing that the ads weren’t worth the nonpaper they were printed on. The Wall Street Journal reported that the company went after ads that might wind up on sites with lots of bot traffic or objectionable content.
Forbes says Jerry Seinfeld was the past year’s highest-paid stand-up comedian, bringing in $69 million, thanks to his Netflix show, “Comedians in Cars Getting Coffee,” and syndication royalties from his long-ago NBC show. Rounding out the top five are Chris Rock, Louis C.K., Dave Chappelle and Amy Schumer, who all have Netflix deals. San Francisco’s Slack Technologies is raising about $250 million in a funding round co-led by SoftBank Group, according to people familiar with the matter. That could drive the workplace messaging service’s value over $5 billion. Fox News Channel paid more than $100,000 for a full-page New York Times ad that poked fun at the newspaper. It was quoting from a not-exactly-complimentary review that called the “Fox & Friends” show “the most powerful TV show in America” because of its influence on President Trump.
Yes, there will be a Trainy McTrainface in Sweden, thanks to an online vote. The Guardian reported that people had been disappointed when Britain turned down Boaty McBoatface for a polar research ship after a similar poll.