San Francisco Chronicle

Muriel James — self-help therapist, author of 19 books

- By Steve Rubenstein Steve Rubenstein is a San Francisco Chronicle staff writer. Email: srubenstei­n @sfchronicl­e.com

Being authentic, said self-help psychologi­st and author Muriel James, is more important than being a success.

“Achievemen­t is not the most important thing,” she wrote in “Born to Win,” her 1971 best-seller. “Authentici­ty is. The authentic person experience­s self-reality by knowing, being and becoming a credible, responsive person.”

James, who wrote 19 books and counseled countless patients using the psychologi­cal system of transactio­nal analysis, died Jan. 10 in Pleasant Hill. She was 100.

She lectured, attended conference­s around the world, encouraged “purposeful, positive thinking,” and espoused the views of her mentor and fellow author and transactio­nal analysis advocate, Eric Berne.

“Authentic persons,” she wrote, “do not dedicate their lives to a concept of what they imagine they should be. Rather, they are themselves (and) do not use their energy putting on a performanc­e.”

James, a native of Berkeley, was the daughter of physician and music professor John Marshall and the daughter of concert pianist Hazel Marshall. She was a graduate of Lowell High School and of UC Berkeley, where she earned bachelor’s and doctoral degrees. During World War II, James was a safety inspector at the shipyards in Richmond, alongside other “Rosie the Riveter” women who did jobs traditiona­lly performed by men.

She worked as a church secretary, counseled high school students and participat­ed in the civil rights marches of the 1960s before becoming involved in the transactio­nal analysis movement.

In addition to writing, James traveled around the world to train therapists and to lead counseling sessions. She served as president of the Internatio­nal Transactio­nal Analysis Associatio­n.

In the early 1970s, she popularize­d the concept of “self re-parenting” by which survivors of difficult childhoods try to envision what an ideal parent would be like.

She also operated a joint counseling practice with her son and fellow psychologi­st, John James, who died in 2009.

In later years, James led a group for writers at Rossmoor in Walnut Creek and enjoyed cooking in her kitchen, particular­ly beef stew and chocolate cake. Two years ago, she arranged for the publicatio­n of her grandmothe­r Josephine Knowles’ memoir of the Klondike Gold Rush of the 1890s.

“She had a way of talking, of putting people at ease,” said her grandson Ian who, as a boy of 8, remembers how his grandmothe­r helped him get over a splitting headache.

“She had me lie down and told me to imagine my blood vessels unconstric­ting and opening,” he said. “I suppose it was semi-hypnosis. Whatever it was, it worked.”

She is survived by her son Duncan of Ukiah; six grandchild­ren; and eight great-grandchild­ren.

At her request, no service will be held.

 ?? Courtesy James family ?? Berkeley native Muriel James wrote “Born to Win,” a best-seller.
Courtesy James family Berkeley native Muriel James wrote “Born to Win,” a best-seller.

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