San Francisco Chronicle

Sky’s the limit for the uses of familiar work

“Rhapsody in Blue” not only is performed all over the world, but has become part of our culture. Here are some examples.

- By Leba Hertz — Leba Hertz

United Airlines: Even if you never have flown the “friendly skies,” or if you fast-forward through commercial­s, “Rhapsody in Blue” comes to mind when you think of the airline. How many customers have waited on hold for a representa­tive since United adopted the work as its theme song in 1987? In the movies: Robert Alda as George Gershwin in the 1945 movie “Rhapsody in Blue” is the most obvious example. The compositio­n has had many other appearance­s, including “St. Louis Blues” (1929), “King of Jazz” (1930) and “The Great Ziegfeld” (1936). The music also represente­d New York City in such movies as “Fantasia 2000” and Woody Allen’s “Manhattan” (1979). And in the 2013 version of “The Great Gatsby,” directed by Baz Luhrmann, the piece marks the first appearance of the title character played by Leonardo DiCaprio. Miscellany: The Beach Boys’ Brian Wilson loves the piece and feels that “Good Vibrations” is “a smaller, psychedeli­c version of ‘Rhapsody in Blue.’ ” ... Eighty-four pianists played the piece simultaneo­usly at the opening ceremony of the 1984 Summer Olympics in Los Angeles . ... Herbie Hancock and Lang Lang performed the music at the 50th Grammy Awards in 2008.

And lest we forget: It wouldn’t be a cultural experience if the Simpsons weren’t involved. Television’s first and foremost family used the work in the 2010 episode “Elementary School Musical” and in 2012 in “The D’oh-cial Network.”

 ?? Chronicle file photo ?? Taking off as a commercial theme: United Airlines made “Rhapsody in Blue” its signature. The song spoke for New York in Woody Allen’s “Manhattan,” as well as “Fantasia 2000.”
Chronicle file photo Taking off as a commercial theme: United Airlines made “Rhapsody in Blue” its signature. The song spoke for New York in Woody Allen’s “Manhattan,” as well as “Fantasia 2000.”
 ?? Sam Wolson / Special to The Chronicle 2013 ?? The Beach Boys’ Brian Wilson called “Good Vibrations” “a smaller, psychedeli­c version.”
Sam Wolson / Special to The Chronicle 2013 The Beach Boys’ Brian Wilson called “Good Vibrations” “a smaller, psychedeli­c version.”
 ?? Warner Bros. Pictures 2013 ?? The work signaled the first shot of Leonardo DiCaprio in the title role of “The Great Gatsby.”
Warner Bros. Pictures 2013 The work signaled the first shot of Leonardo DiCaprio in the title role of “The Great Gatsby.”
 ?? Bill Montgomery / Houston Chronicle ??
Bill Montgomery / Houston Chronicle

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