Volvo offers Costco members $3,000 lure for several models
The Costco Auto Program is offering the big-box retailer’s members up to $3,000 in incentives on select Volvo models, a lure that comes in addition to the program’s regular discount pricing (equivalent to that offered to Volvo employees) and a $250 Costco gift card after completing a post-purchase survey.
The offer applies to the 2018 Volvo S90, V90, and V90 Cross Country models. A smaller incentive of $750 can be found on the 2018 Volvo XC90 and XC60. Both can be combined with any other national incentives offered by Volvo, depending on buyer eligibility. The offer runs through July 2. To qualify, you had to have been a member of the Costco wholesale-warehouse network as of May 1, 2018, so the car deal isn’t a reason to join now.
The automaker started partnering with automakers to give members special incentives with a Volvo program in the winter of 2007, when it offered employee pricing and a $500 Costco gift card with the purchase or lease of a Volvo XC90. Nearly 1000 Volvo XC90s were sold through that program, a Costco spokesperson said.
Recently, Costco had one of its largest car promotions to date with a 2017 year-end holiday sales partnership with General Motors. It featured a wide array of GM vehicles with “supplier pricing,” nationally available incentives, and $300 to $700 in Costco gift cards, depending on level of membership. More than 100,000 vehicles were delivered during that sales event, a Costco spokesperson said. Members purchased a total of 500,000 cars and trucks in 2017 through the Costco Auto Program, which launched in 1989.