San Francisco Chronicle

Getting Organized Is Essential to Achieving a Healthy Lifestyle

Karena Dawn and Katrina Scott, co-founders of Tone It Up, sat down with Mediaplane­t to discuss ways to stay healthy and motivated.

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You both have built your wildly successful fitness empire and wellness community by utilizing all kinds of technology and online platforms. How important is it to our success in health and fitness that we stay connected with each other through an online community? Karena and Katrina: Tone It Up (TIU) is all about connection. When we started TIU, our vision was to create a community where women could support each other, hold each other accountabl­e and cheer each other on through their fitness journeys. TIU team members motivate and inspire each other to lead healthy lives, and that’s the most powerful tool for success.

How can readers fit fitness and a healthy lifestyle into their busy schedules? Karena and Katrina:

We completely understand that life gets hectic. Just remember to prioritize yourself, because when you feel happy and healthy, you’re better able to care for others and you’re a better partner, parent, co-worker and friend. We suggest getting your workout done in the morning. Take that time to focus on your health before your day gets crazy. Plus, exercising in the morning boosts your metabolism. We also recommend prepping your week’s meals on Sunday; it will make your week so much simpler. We cook our lean proteins, slice veggies and bake a batch of healthy muffins every Sunday.

How important is utilizing wellness tracking data for our own knowledge of our health and fitness capabiliti­es? Karena and Katrina:

is essential for holding Tracking yourself workouts accountabl­e and achieving fitness goals. That’s why we’re launching Studio Tone It Up, an app in which you can log workouts, set personaliz­ed goals, track progress and sign up for fitness classes with girlfriend­s.

What are some ways in which readers can make fitness more convenient for themselves? Karena and Katrina:

week’s workouts on Sundays, Plan out your and you’re much more likely to stick to your fitness goals. Every Sunday, we schedule our workouts in our calendars and sign up for fitness classes. We love to plan workout dates together so we have quality girlfriend time while getting our sweat sesh in! We make it simple and convenient to plan your workouts with our Weekly Workout Schedule on our website. We lay out your workouts for each day and design the schedule to sculpt every muscle group, boost your metabolism and help you feel strong, happy and healthy.

Where do you see the health and fitness industry going in the next 5-10 years? Karena and Katrina:

We built TIU around social fitness, emphasizin­g the principles of community and connection. Those will be the most important aspects of the industry going forward.

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