San Francisco Chronicle

Facebook has profit, growth amid challenges

- By Barbara Ortutay

Facebook had a strong fourth quarter as it made more money on advertisin­g and added more users despite challenges around regulation, privacy and efforts to fight election interferen­ce.

Profit and revenue both handily surpassed Wall Street’s expectatio­ns.

“This is a company that has shown that it can withstand ongoing criticism of its practices and yet still pull out gains in both revenue and users,” said eMarketer analyst Debra Aho Williamson.

Facebook is under growing regulatory scrutiny around the world. In the U.S., it faces several government investigat­ions for alleged anticompet­itive behavior. In August, it was fined $5 billion by the Federal Trade Commission for privacy violations, the largest FTC fine ever for

a tech company.

Amid ongoing criticism about how his company handles the private data of its users, Facebook CEO Mark Zuckerberg has announced that the Menlo Park company was shifting course for a more “privacyfoc­used“future. This includes emphasizin­g smallgroup and private communicat­ion, though details are still scant.

It’s not clear if this privacy focus will mean anything for how ads on Facebook are targeted, which has always been among the chief concerns for privacy advocates.

And Facebook continues to face challenges over election interferen­ce. After Russian actors used social media platforms like Facebook to interfere in the 2016 U.S. election, the companies have tried to clamp down on fake accounts, misinforma­tion and other forms of misuse. This Election Day will be a test of whether they’ve done enough.

In any case, users seem unfazed.

Facebook said that about 2.89 billion people use at least one of its services — Facebook, WhatsApp, Instagram or Messenger — each month. About 2.26 billion people use one every day. The company said its main service had 2.5 billion monthly users at the end of the year, up 8% from a year earlier.

Facebook said Wednesday it earned $7.35 billion, or $2.56 per share, up 7% percent from $6.88 billion, or $2.38 per share, a year earlier. Revenue rose 25% to $21.1 billion from $16.9 billion, the bulk of that from ads. Analysts were expecting earnings of $2.52 per share and revenue of $20.9 billion, according to FactSet.

Facebook’s stock dropped more than 6% in afterhours trading after the results came out. Some investors may be concerned about the company’s growing expenses, while others could simply be cashing out following a record high for the stock earlier in the day.

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