South Florida Sun-Sentinel Palm Beach (Sunday)
For the wealthy, giant crystals are all the rage
LOS ANGELES – Seven feet tall and encrusted with lavender spikes throughout its craggy interior, the 1-ton amethyst throne required five men to muscle it through the double doors of gem shop Crystalarium.
It’s not cheap to own a sparkly boulder chair. This particular specimen, the largest the West Hollywood store has procured, costs $45,000. But Crystalarium has sold four in recent months: an orb-shaped amethyst one for a celebrity singer; a his-and-hers set bought sight unseen by a Bel-Air couple, who placed them poolside; and a white quartz version that a customer lugged aboard his yacht despite its 900-pound weight.
As crystals of all types and sizes have skyrocketed in popularity, wealthy buyers seeking one-ofa-kind showstoppers are gravitating toward everlarger statement pieces. No longer the stuff of pendants and pockets for the New Age set, crystals are being sculpted into love seats and coffee tables, set atop pedestals and illuminated with dramatic uplighting, and sliced lengthwise before being mounted to look like lifesize angel wings.
Longtime mineral collector Peter Megaw said the global market for high-end crystals has increasingly come to resemble fine art, with scarcity driving demand for spectacular and unique pieces, and more attention being paid not just to size but also attributes such as color, transparency and flawlessness. After all, he noted, “there are only so many Rembrandts out there.”
“They have these giant amethyst geodes from Brazil — I’m talking the size of an efficiency apartment or an SUV — and they break these things in half,” Megaw, the exhibits chair for the annual Tucson Gem and Mineral Show, said of the kinds of crystals available today. “You can turn a handle so the thing opens and closes like a clam under the ocean.”
The pandemic turbocharged the craze. Stuck indoors for much of the last year with fewer opportunities for discretionary spending, many well-off homeowners went on lavish redecorating and renovating sprees or bought new properties in need of furnishings. There was a treat-yourself mentality and a wellness-driven desire to infuse the home with mystical “healing” energy after a turbulent time.
“Over the years, what I have found with the very wealthy is that they are into alternative methods of everything,” said Rayni Williams, a top luxury real estate agent and co-founder of brokerage firm the Beverly Hills Estates. She’s a believer, too, always carrying black tourmaline with her to ward off “a negative force coming toward you” and outfitting her new Sunset Strip office with a pair of 4 ½ -foot-tall amethysts, a rose quartz boulder weighing several hundred pounds and, in one corner, a slab of citrine — the yellow-orange stone “brings abundance,” Williams said, and is for “accruing good real estate and protecting your assets.”
She also carts her own $50,000 collection of one dozen opulent crystals from multimillion-dollar listing to multimilliondollar listing to help stage the megamansions and to metaphysically invigorate those that have languished without an offer. “I’ve been using crystals for 15 years, my entire career,” she said.
As status crystals have become a coveted commodity, a constellation of related businesses are catering to rich collectors around the world.
Beverly Packing in Bellflower specializes in handling and moving expensive artwork and “unusual pieces,” including all of Crystalarium’s enormous crystals. To transport especially unwieldy ones to customers’ homes, founder Mike Sarbakhsh builds a custom wooden crate and a platform that he said resembles an ambulance stretcher.
“They carry it like an injured person, four guys,” Sarbakhsh said of maneuvering the rocks. “Sometimes if it’s really heavy, we’ll put a wheel under it or a dolly. Depends on the piece, depends on the situation and how fragile and all of that. Knock on wood, nothing’s happened yet.”
For months, interior designer Demetra Chazanas has been fielding requests from clients to track down oversized crystals — “they want massive” — and devise ways to properly display them.
She recently custom-designed crystal alcoves for clients in Brentwood and Beverly Hills, a process that involved carving out a portion of an interior wall and ensuring that the foundation underneath would support the substantial weight.
“The geode’s your big thing, around $20,000,” Chazanas said, rattling off the costs of such a project. “Construction is, you know, nothing crazy — let’s say five-to-seven thousand dollars to get everything situated. The contractor is anywhere from $10,000 to $15,000, so you’re looking all in: $40,000. That’s if you’re doing one large piece.”
So-called near-gemstones are now estimated to be a $1-billion-plus global industry after celebrities helped push crystals mainstream. Adele holds them while performing to overcome stage fright, and Naomi Campbell travels with them. Katy Perry raved about rose quartz’s abilities to attract men. There’s a pink heartshaped crystal on Miranda Kerr’s nightstand next to a framed photo of her and her husband, Snap CEO Evan Spiegel; the supermodel keeps crystals in her purse and in the basin of her bathtub, and has touted the benefits of “massaging the body with a crystal.”
There are now crystal-infused moisturizers, crystals embedded into bras and a Kim Kardashian line of crystal-themed perfumes in crystal-shaped bottles. Victoria Beckham designed a line of wide-leg trousers with secret pockets for crystals.
After losing his home and nearly all of his possessions to the 2018 Woolsey fire, including the crystals he’d begun collecting as a kid, Kristin Martin bought a new Malibu home one canyon over and is in the midst of moving in. He enlisted a local gems dealer to “crystallize” the space with good vibes and has decked it out with two dozen mid- to large-size pieces, including a 3-footwide citrine topped with glass, a rose quartz boulder and a chunk of amethyst in the garden.
“We have a nice yard and a nice place for big crystals to go,” said Martin, 47, the executive director of two nonprofit groups. “With the new house especially, we kind of went to town. It’s amazing sitting here watching this little quail dipping in the waterfall, next to the big fat crystal.”