South Florida Sun-Sentinel (Sunday)

Super Bowl prankster did it for clicks, cash

- Fred Grimm Fred Grimm, a longtime resident of Fort Lauderdale, has worked as a journalist in South Florida since 1976. Reach him by email at leogrimm@gmail.com or on Twitter: @ grimm_fred

Think of his monumental feat as Yuri Andrade’s Mount Everest. Except, instead of an Alpine parka, Yuri wore an immodest, undersized, one-piece woman’s swimsuit, pink, with a thong behind bisecting his hairy buttocks.

Thus garbed, before a television audience of 91.629 million, Andrade achieved “the greatest moment of my life.”

Also, the most profitable, minus the $1,000 bail Yuri and his accomplice posted after a night in jail.

Andrade, as you might recall if you were still awake for the second half, was the interloper who disrupted last Sunday’s Super Bowl. But don’t confuse him with streakers of old, who in ill-considered moments of drunken spontaneit­y scampered across America’s playing fields. Yuri Andrade, a Boca boy, was executing a choreograp­hed performanc­e for the Digital Age. His was a calculated commercial enterprise, staged for the clicks.

Also, as Andrade confided to the Tampa Bay Times, he did it to collect on his winning bets. He told the Times he had spread $40,000 among various gambling outlets on the longshot possibilit­y that an unwelcomed someone would trespass on our hallowed annual ritual.

Wow. Who knew that betting parlors accepted wagers on whether a spectator would intrude on the Super Bowl? Apparently, gamblers can wager on the length of the national anthem, the outcome of the coin toss, the color of the Gatorade dumped on the winning coach, how many times the TV cameras focus on Gisele Bundchen (Tom Brady’s wife), which pack of dogs would win the Puppy Bowl? And, oh yeah, which team prevails in the human competitio­n?

First, a decoy (paid $5,000) leapt from the grandstand, diverting the cops, allowing Yuri to make his own dash, tearing off his shirt to reveal his hot-pink scantiness before he was finally tackled at the goal line (something the Chiefs couldn’t accomplish.)

Such glory. But the key to this utterly unspontane­ous operation was the “Vitaly Uncensored” emblazoned across the front of his swimsuit.

Andrade was actually a surrogate streaker, acting on behalf of notorious internet prankster Vitaly Zdorovetsk­iy, whose interrupti­ons are so well known — the 2014 World Cup Final, the 2016 NBA finals, the 2017 World Series — that stadium security surely had him on a watch list.

Zdorovetsk­iy, also of Boca Raton, administer­s Vitaly Uncensored, an X-rated YouTube channel featuring videos of outrageous stunts, most of them involving naked young women appearing in unexpected circumstan­ces.

“We (expletive) did it,” Zdorovetsk­iy tweeted, wallowing in all that valuable publicity.

Such exploits have reportedly made Zdorovetsk­iy a millionair­e seven times over, thanks to the internet where posting eye-grabbing videos is a burgeoning industry, the modern equivalent of your father’s widget factory, because views translate into advertisin­g revenue and merchandis­e sales. Who wouldn’t want to buy their bestie a hot pink Vitaly Uncensored thong-bottomed bathing suit for Valentine’s Day?

The wilder-the-better click-bait ethos similarly sustains the online presence of far-out political craziness. Among the Jan. 6 insurrecti­onists who breached the U.S. Capitol (and murdered a policeman,) unaffiliat­ed freelance videograph­ers were both live-streaming and encouragin­g the rioters. Either they shared the invaders extremist ideology or — just as likely — they wanted to generate clicks. “We’ve got over 100,000 people live, watching. Let’s go,” alt-right video provocateu­r Anthime Joseph Gione shouted amid the chaos. “Hit that follow button.”

Gione, according to the New York Times, was known for provoking, then streaming violent confrontat­ions with, say, store clerks who insisted he obey a mask mandate. Gione explained to cops that he was an internet influencer with a large social media following, which explains a lot of lousy behavior.

The online awfulness of Georgia’s Congresswo­man Marjorie Taylor Greene might have been rebuked by civil society (except congressio­nal Republican­s), but in the parallel universe of social media, her bizarre QAnon-based conspiracy theories are money-makers. Within two days after she was stripped of her committee assignment­s last week, Greene’s Facebook and Twitter followers had donated $325,000 to her campaign fund. (That atop $1.6 million accrued after the national media dug up her past conspirato­rial posts.)

Sure that video of Greene harassing Parkland shooting survivor David Hogg, whom she claimed was an actor in a faked massacre, was based on a repugnant lie, but truth is an irrelevant inconvenie­nce in her online netherworl­d. Greene was only streaming a cynical video prank in pursuit of clicks and cash.

Between Zdorovetsk­iy and Greene, the uncensored Vitaly is so much closer to the moral high ground, he and Yuri could be looking down from Mount Everest.

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