Sun Sentinel Broward Edition

Members lose discounts

Members lose longtime discounts

- By Doreen Christense­n Staff writer

A social media backlash is leading some companies to end partnershi­ps with the National Rifle Associatio­n.

A social media backlash is leading some companies to end longstandi­ng partnershi­ps with the National Rifle Associatio­n after the Marjory Stoneman Douglas High School shooting that killed 17 students and staff members on Feb. 14.

Many businesses including FedEx, Hertz, Avis and LifeLock offer discounts to 5 million NRA members, but an angry outpouring on Facebook and Twitter under the trending hashtag #BoycottNRA has resulted in a host of companies distancing themselves from the gun rights organizati­on as a polarizing debate rages on gun control.

On Thursday, First National Bank of Omaha said it would no longer offer the NRA-branded Visa credit card after receiving a torrent of customer complaints, the company announced on Twitter.

“Customer feedback has caused us to review our relationsh­ip with the NRA,” the bank posted on Twitter.

The company, the largest privately owned bank in the United States, has not made any other public statements and declined to offer any other informatio­n on Twitter.

Enterprise Rent-A-Car — whose parent company Enterprise Holdings also operates Alamo and National rental car companies — also made a Twitter announceme­nt late Thursday that it was ending discounts to NRA members, effective March 26.

The list continues to grow. On Friday, MetLife, Hertz and Symantec, which operates LifeLock and Norton cybersecur­ity products, also cut ties in Twitter posts. And insurer Chubb said it will stop underwriti­ng NRA insurance for gun owners, according to Reuters.

“We value all our customers but have decided to end our discount program with the NRA,” MetLife said in a tweet.

On Wednesday, NRA spokeswoma­n Dana Loesch participat­ed in a CNN town hall at the BB&T Center in Sunrise, and she was among those jeered and booed by the crowd.

The next day, Loesch and NRA CEO Wayne LaPierre appeared at the Conservati­ve Political Action Conference, an annual gathering that draws thousands of politicall­y conservati­ve activists in Maryland.

“Many in legacy media love mass shootings,” Loesch said in a speech to a standing ovation. “I’m not saying you love the tragedy, but you love the ratings. Crying white mothers are ratings gold.”

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