Signing off: AM radio stations concerned as EVs drop option
For nearly 100 years, drivers have been listening to AM radio, an American institution crackling with news, traffic, weather, sports and an eclectic variety of other programs.
But that dashboard staple could be going the way of manual-crank windows and car ashtrays as electric vehicles begin to grab more of the U.S. marketplace.
An increasing number of electric models have dropped AM radio in what broadcasters call a worrisome shift that could spell trouble for the stations and deprive drivers of a crucial source of news in emergencies.
Carmakers say that electric vehicles generate more electromagnetic interference than gas-powered cars, which can disrupt the reception of AM signals and cause static, noise and a high-frequency hum.
“Rather than frustrate customers with inferior reception and noise, the decision was made to leave it off vehicles that feature eDrive technology,” BMW said in a statement, referring to the system that powers its electric vehicles.
Tesla, Audi, Porsche and Volvo have also removed AM radio from their electric vehicles, as has Volkswagen from its electric SUV, ID.4, according to the carmakers and the National Association of Broadcasters. Ford said that the 2023 F-150 Lightning would also drop AM radio.
Some experts say the reception problems are not insurmountable. Electromagnetic interference could be controlled with shielding cables, filters and careful placement of the electrical components in the vehicle, said Pooja Nair, a communications systems engineer at entertainment technology company
Xperi Inc., which owns HD Radio technology. But such changes require money and effort, and it’s not clear whether carmakers are willing to spend more in the service of AM radio fans.
If more electric vehicles drop AM radio, some broadcasters say they could lose a connection to their core listeners.
“Most of our listening audience is in the morning drive and afternoon drive, when people are going to work and coming from work — and if we’re not there in their car, we’re nonexistent,” said Ron January, operations manager at WATV-AM, an adult contemporary station in Birmingham, Alabama.
About 47 million Americans listen to AM radio, representing about 20% of the radio-listening public, according to the Nielsen Co., a media tracking firm. AM listeners tend to be older than other radio listeners — about one-third are over 65 — and the amount of time they spend listening to AM has increased slightly over the past five years, to just over two hours a day, Nielsen reported.
Even though some AM stations have translators that send duplicate broadcasts
over the FM airwaves, AM signals travel farther and reach more people. AM stations can also be less expensive than FM stations to operate.
In a letter to 20 car manufacturers published Dec. 1, Sen. Edward Markey, D-Mass., requested that they keep AM radio in electric vehicles, describing it as an issue of public safety.
“Despite innovations such as the smartphone and social media, AM/FM broadcast radio remains the most dependable, cost-free, and accessible communication mechanism for public officials to communicate with the public during times of emergency,” Markey wrote.
Many AM broadcasters say their stations’ news reports are the quickest way for drivers to find out about tornadoes, flash floods and other severe weather. Diane Newman, operations and brand manager at WWL in New Orleans, said that during Hurricane Katrina and other natural disasters, the station carried vital information about rescue and recovery efforts.
“You take away AM radios in cars and you take away a lifeline,” Newman said.