Sun Sentinel Palm Beach Edition

Bowl sponsors in flux

Capital One may take over Orange Bowl sponsorshi­p

- By Matt Murschel Staff writer Staff writer Christy Cabrera Chirinos contribute­d to this report.

South Florida’s Discover Orange Bowl may get a new title sponsor.

Capital One is reportedly ending its sponsorshi­p of Orlando’s top bowl and is in negotiatio­ns to take over as the Orange Bowl’s title sponsor. It’s all part of a bigger bowl sponsorshi­p shakeup first reported by the Sports Business Journal Monday.

Tostitos and Discover have told ESPN — the media rights holder for both games — that they plan on ending their sponsorshi­ps with the Fiesta and Orange bowls. Both bowl games are part of the new College Football Playoff.

Tostitos is one of the longest running title sponsors in college football. Its decision would end an 18-year relationsh­ip with the bowl game.

Monday’s news was a surprise among industry insiders and some speculated a price increase in the sponsorshi­p deal could have led to the move, according to the report. Under the old Bowl Championsh­ip Series format, sponsorshi­p ranged from $15 to $20 million annually. Under the new playoff, those numbers reportedly could be closer to $25 million annually.

Capital One has been a sponsor of the Orlando bowl since 2000. Discover has been the title sponsor of the Orange Bowl since 2011.

ESPN owns the title sponsorshi­p and broadcast rights for the Orlando bowl through 2018 and it will be up to the network to secure a sponsor for the New Year’s Day game, according to a source familiar with the deal. Should a name change occur, there would be no financial impact on the game itself.

In the past, ESPN has secured sponsorshi­ps for other bowl games. It’s a similar situation to what happened in 2000, when ABC secured Capital One as the title sponsor.

Officials from Orlando’s Florida Citrus Sports, which runs the Russell Athletic and Capital One bowls, and the Orange Bowl all declined to comment when contacted by the Sentinel Monday. ESPN also declined to comment on the Sports Business Journal report.

The Citrus Bowl is currently going through a $207 million renovation, which is expected to update the 78-year-old facility, bringing it into the modern era. The project is expected to be completed in time for the Florida Classic in late November.

’Canes lauded

Camp won’t start until early August, but some pre-season honors are continuing to roll in for some of the Hurricanes.

Nine Miami players were named to Phil Steele’s preseason All-ACC teams, with running back Duke Johnson and linebacker

Denzel Perryman earning spots on the first team.

Johnson, who suffered a season-ending ankle injury in Miami’s loss to Florida State in November, rushed for 902 yards in six touchdowns in eight games last season to earn secondteam All-ACC honors. Perryman had a team-high 108 tackles in 13 games last season.

Receiver Stacy Coley, offensive tackle Ereck Flowers and defensive end

Anthony Chickillo, who were all second-team selections in the 2014 College Football Preview released on Wednesday.

Coley, who was the only FBS player to score a touchdown four ways last season (rushing, receiving, kick return and punt return), earned a spot on third team as a puntreturn­er along with wide receiver Phillip Dorsett and center Shane Mc Dermott. Tight

end Clive Walford and Tracy Howard were named ACC fourth-team selections.

 ?? SCOTT CUNNINGHAM/GETTY IMAGES FILE PHOTO ?? Capital One, which has been a sponsor of Orlando’s biggest bowl game since 2000, is reportedly in negotiatio­ns to take over as the Orange Bowl’s title sponsor.
SCOTT CUNNINGHAM/GETTY IMAGES FILE PHOTO Capital One, which has been a sponsor of Orlando’s biggest bowl game since 2000, is reportedly in negotiatio­ns to take over as the Orange Bowl’s title sponsor.

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