Big props:

Reese Witherspoon is backing Tiffany and Co.’s commitment to stop global trafficking and demand for elephant ivory. “I love that they are doing so much for conservation and helping save the elephants,” Witherspoon said. Between 20,000 and 30,000 elephants are killed each year for their tusks. Last year, Tiffany & Co. partnered with the Elephant Crisis Fund to raise money to fight for the elephants.