Sun Sentinel Palm Beach Edition

Knights, Bulls deliver big ratings

- Shannon Green

ABC found a ratings hit on Black Friday with the War On I-4 rivalry featuring an undefeated UCF football team versus a one-loss USF team.

According to ESPN, the contest did a 3.2 overnight rating, which registered as the third-best Black Friday 3:30 p.m. game on ABC dating to 2002.

The game, which saw the No. 15 Knights defeat the Bulls in a 49-42 thriller, was also up 45 percent from the same 3:30 p.m. time slot last year that ironically featured UCF coach Scott Frost’s alma mater Nebraska versus Iowa. The Hawkeyes defeated the Cornhusker­s 40-10 in that game.

Orlando, which hosted the rivalry game at Spectrum Stadium, was the top local market with an 11.1, followed by Tampa, which had a 10.1.

The numbers proved to be a ratings victory for the American Athletic Conference, which is looking to renegotiat­e its television contract with ESPN — likely in 2019.

AAC commission­er Mike Aresco told the Orlando Sentinel in an interview earlier this year he hoped to have some preliminar­y discussion­s with the network in 2018.

“We need more revenue, and we think we can generate more revenue because we’re far more valuable. Doing those Thursday/Fridays is valuable,” Aresco told the Sentinel during AAC football media day. “Not everybody can do those games . ... Our guys know who they are, and they’re willing to do it. But TV is absolutely ... it’s the premier concern right now.”

Next game: No. 15 UCF vs. No. 20 Memphis, Saturday, Noon, ABC

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