Sun Sentinel Palm Beach Edition

Mayor-at-Large: Ana Ziade

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For three decades, incumbent North Lauderdale Mayor John “Jack” Brady, 76, has served the city as a commission­er and as mayor. He is seeking another term.

But at a candidates’ interview with the Sun Sentinel Editorial Board, Brady had difficulty answering questions about the city he loves. He was unable, for example, to identify the city’s largest employer.

For most of 2018, he has been in poor health. From January through September, according to city records, he attended commission meetings by telephone. “I’ve been called ‘the telephone mayor,’” he said. If someone needs to see him, he said they can come to his house.

Brady did make the interview session, where he declared himself to be a man who is loyal to the city. “I’m honest and don’t use dirty tactics,” he said. First elected to the commission in 1988, voters made him the city’s first mayor-at-large in 2004. He’s been mayor ever since.

“I like to finish the job that I started,” Brady said. “Pulling in Walmart was a big deal.”

He’s right. Walmart has generated offshoot developmen­t. But the consulting firm hired by the city thinks North Lauderdale has a long way to go.

In an analysis of the city’s strengths and weaknesses, the firm noted it needs to upgrade its brand identity, lacks sit-down restaurant­s and mid/upscale shopping options, diversity in housing and the proper infrastruc­ture for pedestrian­s and bicyclists. Many of the city’s commercial properties, the analysis concluded, are outdated. Churches, which offer no direct financial benefits to the city, occupy some of North Lauderdale’s shopping centers. There is also a perception among businesses and residents that code enforcemen­t is inconsiste­nt and the city is not “developer friendly.”

Some of the city’s strengths: young residents are moving to North Lauderdale, largely because its housing is more affordable than surroundin­g areas; heavy traffic traverses the city’s chief thoroughfa­res; and major intersecti­ons are the scene of commercial activity.

But who will leverage these positives to the city’s advantage? We think Brady’s sole opponent, longtime North Lauderdale resident Ana Ziade, 53, is better positioned to engage the discussion and champion the needs of a growing population. She recognizes the need for new businesses to help solidify the tax base. To attract them, “sometimes you need to offer incentives.”

Most of the political endorsemen­ts and donations in this race have predictabl­y flowed to the Brady campaign, with one notable exception: The firefighte­rs union backs Ziade. The reason, according to a source familiar with the union’s endorsemen­t decision, is that Ziade has been willing to listen to the firefighte­rs’ protests that their compensati­on does not measure up to their contempora­ries in other cities. And the first responders who serve North Lauderdale feel they have not gotten much of a hearing at City Hall.

While no one’s guaranteei­ng the union a raise in this revenue-challenged city, the firefighte­rs believe Ziade’s pledge to listen to them. “I’m a fresh set of eyes with a new perspectiv­e,” she said. For a city in need of new economic developmen­t options, we believe that new perspectiv­e has arrived just in time.

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