Fox thrives as scandals with O’Reilly, Ailes still simmering
NEW YORK—The founder of Fox News Channel was forced out in a sexual harassment scandal last summer. The network’s No. 1 star, Bill O’Reilly, has been accused of crude and vindictive behavior toward women.
Lawsuits depict a frat-house environment at the company’s New York headquarters.
And yet, by the most important yardstick for television executives, Fox is thriving as never before.
The network just finished the first three months of the year with the biggest quarterly audience a cable news network has ever had. It’s watched more than any other cable network, including the entertainment ones, and O’Reilly leads the way. Fox is the home for fans of President Donald Trump and Trump himself, who frequently tweets about its shows and reporting.
To some, that’s a disconnect that, so far, recalls Trump’s election as president weeks after an “Access Hollywood” tape revealed his vulgar remarks about women.
There’s been a drumbeat of embarrassing Fox News stories in just the past few days. A growing advertiser boycott is threatening O’Reilly as never before. The New York Times revealed over the weekend that O’Reilly and Fox News’ parent company, 21st Century Fox, paid settlements totaling $13 million to five women to keep quiet about supposed mistreatment by O’Reilly. A Fox contributor, Julie Roginsky, said in a lawsuit that her career stalled after she rebuffed former chief executive Roger Ailes’ advances. A third black woman came forward to claim racial abuse by a since-fired executive.
But many of the stories are background noise to Fox viewers suspicious of bias by the “mainstream media,” said Brent Bozell, president of the conservative media watchdog Media Research Center. Many question the truth of the stories or see them as payback for Fox’s success, he said.
Offscreen personnel issues won’t matter to Fox fans who think there are no television alternatives for people who believe as they do, said William Jacobson, a conservative blogger and law professor at Cornell University.
“They’re not going to stop watching Hannity because of Roger Ailes,” Bozell said. “I don’t think they connect the two of them at all.”
CNN and MSNBC are also benefiting from the interest in politics, and so Fox hasn’t been alone in its success.
But last summer’s forced departure of Ailes, who has vigorously denied the charges against him, was a step into the unknown for Fox. Since he was the autocratic leader who invented its shows and set the tone, many wondered if Fox would change direction or lose focus without him and with Rupert Murdoch handing the reins over to his less conservative sons.
Instead, Murdoch put Ailes’ old deputies in charge “and they haven’t missed a beat,” said Jonathan Klein, former CNN president.
“Fox News is exquisitely adept at targeting and over-delivering to the portion of the audience that believes in Donald Trump, that loves Donald Trump, that doubts the doubters of Donald Trump,” Klein said.
Fox has skillfully played to the anger much of its audience has toward Barack Obama and Hillary Clinton, even though Trump and the Republicans now control the government, he said.