Texarkana Gazette

Facebook is setting sights on promise of virtual reality

- By Michael Liedtke and Barbara Ortutay

SAN JOSE, Calif.—Facebook wants you to sit in your bedroom wearing a headset and take a virtual vacation with faraway friends and family. Or use your smartphone’s camera to spruce up your dinky apartment, at least virtually.

The promise of augmented and virtual reality was a big focus of Facebook’s annual conference for developers on Tuesday. CEO Mark Zuckerberg kicked off the gathering of programmer­s and other tech folks by talking about augmented reality tools he envisions on Facebook.

Augmented reality involves the overlay of computer-generated images into real-world surroundin­gs. Zuckerberg said new phone-based applicatio­ns might let you create a three-dimensiona­l scene from a single two-dimensiona­l photo or splatter the walls of your house with colorful digital art. (You’d see the digital additions by looking “through” your phone at the augmented physical world.)

Facebook executives stressed that the technology is still in its early stages, and that the “journey to the future of augmented reality is just 1 percent finished,” as Deb Liu, vice president of platform and marketplac­es, put it.

Zuckerberg envisions the marriage of augmented reality and Facebook’s camera feature enabling people to make even mundane chores, like doing the dishes, look entertaini­ng with digital effects.

Zuckerberg also briefly addressed a tragedy that took place Monday, when a man posted video of a murder on Facebook. That raised questions about Facebook’s ability to monitor gruesome material on its site.

The Facebook founder said his company has “a lot of work” to do on this front.

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