THIS BEER CAN HYDRATE YOU — NO, REALLY, IT CAN
@mikesnider USA TODAY Thirsty? Why not have a beer? For decades, beer has been marketed as a thirst-quenching, refreshing drink. But there’s really only sketchy evidence that beers — even though they may taste great — actually are true thirst quenchers.
That hasn’t stopped the imaginative beer makers at Dogfish Head Craft Brewery from trying to set a benchmark. Its new SeaQuench Ale, a tart, slightly sour lime-infused low-alcohol beer with a dash of sea salt, is the result of more than two years of research, the goal of which brewery co-founder Sam Calagione says was to make “the most objectively thirst-quenching beer” the Milton, Del.-based brewer has produced in more than two decades of operation.
People have been putting salt in their beer for ages, and beers such as Bud Light Lime hit stores nearly a decade ago. Dogfish Head’s bolder claims of SeaQuench Ale’s thirst-quenching and mineral-replacing qualities could help it stand out in the stillgrowing $23.5 billion annual craft beer market — overall retail U.S. beer sales remain flat at $107.6 billion, according to the Brewers Association.
“They may hit a sweet spot with the barbecue crowd and the weekend warrior crowd, where session IPAs and light beers aren’t quite getting it,” said Matt Hartings, assistant professor of chemistry at American University in Washington, D.C. “It’s something different.”
SeaQuench Ale “literally had to go through, by far, the most R&D that a commercial beer has ever gone through at Dogfish,” Calagione said. That’s something from the brewery founded by he and wife Mariah in 1994, which has grown into the country’s No. 14 largest craft brewery. Among Dogfish Head’s eclectic portfolio: a series of ancient ales including Midas Touch, Chateau Jiahu and Birra Etrusca Bronze, all reverseengineered from millennia-old remnants of liquids found in beverage vessels, unearthed by archaeologists in Turkey, China and Italy, respectively.
Dogfish Head tapped an expert to ensure the beer’s refreshment quotient relied on a chemical and scientific foundation. “Sam wanted to understand the science ... and see if we couldn’t apply that to the brewing of SeaQuench Ale,” said Bob Murray, managing principal of Sports Science Insights in Crystal Lake, Ill. Prior to starting the consulting group, Murray co-founded the Gatorade Sports Science Institute and served as its director for 23 years.
Most recent research shows beers that contain less than 5% alcohol by weight do not have a major dehydrating effect, Murray says. SeaQuench Ale fits that criteria at 4.9% ABV, more than a Michelob Ultra (4.2%) but less than a typical India pale ale (5.5% to 7.5%). It also weighs in at 140 calories below that of a full-bodied IPA’s 400 calories.
Its eventual ingredient list includes specifically chosen potassium-rich barley strains; sea salt from Maine and the Chesapeake Bay, formulated with the help of the National Aquarium in Baltimore; black limes, sourced from Egypt, Turkey and Guatemala; and lime juice.
SeaQuench Ale’s use of sea salts not only enhances taste but also infuses minerals — including calcium, chloride, magnesium, potassium and sodium — known to help sate thirsts and replace lost electrolytes. “There are some similarities between SeaQuench Ale’s mineral content and other beverages including sports drinks,” Murray said.
Initially, Calagione wanted to craft a beer to celebrate last year’s opening of Dogfish’s Chesapeake and Maine restaurant in Rehoboth Beach, Del., and the 500th anniversary of the Reinheitsgebot, the beer purity act decreed by Duke Wilhelm IV of Bavaria requiring beer be made only with barley, hops and water. For Dogfish Head and Calagione, the Reinheitsgebot represents a “white whale” the brewery has challenged since opening. Among the culinary ingredients in past and current beers: raisins, peaches, blood orange juice, apricots, coconut, lobster, chocolate, cocoa, granola, wasabi ... and parsley, sage, rosemary and thyme.
“I wanted to brew a beer that would be the ultimate partner for sipping while hanging out at the beach with friends all afternoon long and ending that day using the beer as an accompaniment for an epic seafood feast,” he said. Beyond that, he also wanted to pay tribute to “some very awesome refreshing German beer styles, but put our own culinary thumbprint on it.” @marc_saltzman Special for USA TODAY
While the name of this growing threat might sound funny, being a victim of it is no joke.
Similar to a “phishing ” scam — where computer users receive an authentic-looking email that appears to be from their bank, Internet Service Provider (ISP), favorite store or other organization — “smishing” messages are sent to you via SMS (text message) on your mobile phone.
What does the sender want? To defraud you.
“Criminals like smishing because users tend to trust text messages, as opposed to email, of which many people are more suspicious, due to phishing attacks,” says Stephen Cobb, a security researcher at ESET, a global cybersecurity company.
Cybercriminals are trying to lure you into providing information — such as a login name, password or credit card info — by tapping on a link that takes you to a website.
Here they can get enough info to steal your identity. Or you might be asked to answer questions via text message or are advised to call a phone number.
some cases, you’ll receive a text message with a sense of urgency: “Dear customer, Bank of America needs you to verify your PIN number immediately to confirm you’re the proper account holder. Some accounts have been breached. We urgently ask you to protect yourself by confirming your info here.”
Sometimes, scammers try to capitalize on something timely, like tax filing season: “IRS Notice: Tax Return File Overdue! Click here to enter your information to prevent being prosecuted.”
perhaps, it will come in the form of a more personal note: “Beautiful weekend coming up. Wanna go out? Sophie gave me your number. Check out my profile here: (URL)”
you might fall for a smishing scam if you think you can win something: “Your entry last month has WON. Congratulations! Go to (URL) and enter your winning code — 1122 — to claim your $1,000 Best Buy gift card!”
You can fight smishing a few ways:
you get a suspicious looking text (or email) on your phone and it asks you to urgently confirm information, it’s not coming from a legitimate institution. Your bank, financial institution, ISP or favorite online retailer will never ask for sensitive info this way. When in doubt, contact the company yourself. Though you might be tempted to hit Reply and tell them to leave you alone, you’re only confirming your phone number is valid, which might invite even more scams.
(“malicious software”) software exists for mobile devices, many of which can detect and stop a smishing attempt. This serves as an extra line of defense from these malicious types, but you must still exercise common sense.
On a related note, be sure to always update your smartphone’s operating system to the latest version.
for suspicious charges on your monthly phone bill. Resist entering contests that ask you to provide your mobile number. Similarly, don’t post your mobile phone number on social media or other public forums.
mobile shopping, stick with reputable retailers.