The Atlanta Journal-Constitution

The unbearable meaningles­sness of weird Facebook memeing

- By Caitlin Dewey

No, it’s not just you: Facebook memes have gotten really weird. I mean, they’ve always been — at least in some circles — but it feels as if 2016 has witnessed the mainstream­ing of something spectacula­r.

Dozens of absurdist pages have sprung up this year, devoted to “jokes” (can they be called jokes?) about everything from plastic chairs to deceased apes. A network of hyperactiv­e Bernie Sanders supporters has made his name synonymous with the adjective “dank.”

Facebook memes have gotten so weird, in fact that a bot can create them just by pairing images at random. The bot is the creation of a 19-year-old Australian who has been memeing since his early teens. Recently he realized that his coding skills had advanced enough that he could code a bot to make his memes. The bot, which was first flagged by the Daily Dot, recombines user-submitted images, templates and/or captions to generate a new meme every half hour. Those get posted to its Facebook page, which more than 215,000 people are currently following. This is not a trivial number of people, and they’re not consuming these memes passively: Some posts have hundreds of comments and dozens of shares.

The guy behind the bot has set up a Patreon and hopes to get enough donations to run the page profession­ally.

(We aren’t posting his name because he says he’s been doxxed over his previous meme-making.)

“The appeal is that there’s no person behind them,” he said. “And nobody is trying to be funny.”

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