The Atlanta Journal-Constitution

City’s Peach Drop rings in the new year at new home

Annual event moves to Woodruff Park for a chilly celebratio­n.

- By Alan Judd ajudd@ajc.com

Atlanta has welcomed the new year just as it did the previous 28 years, counting down to midnight for the descent of a giant peach. But Peach Drop 2018 came with one significan­t difference: a new

location for the city’s largest New Year’s Eve party.

On the cold final night of 2017, thousands gathered Sunday in downtown’s Woodruff Park to watch the 800-pound peach slowly drop from the historic Flatiron Building. The 120-yearold Flatiron, standing 11 stories tall, is Atlanta’s oldest skyscraper.

Officials moved the festivitie­s from Undergroun­d Atlanta — not quite 1,200 feet to the south — after the city sold that shopping and entertainm­ent venue to a developer last spring. South Carolina-based WRS Real Estate Investment­s paid $34.6 million for Undergroun­d, with plans for a $300 million mixed-use devel-

opment.

Moving the Peach Drop from Undergroun­d to Woodruff, the mayor’s office said, was part of “a continued effort to revitalize downtown.”

The New Year’s Eve activities got underway at 5:30 p.m. with a D J performing on a stage erected in the intersecti­on of Peachtree Street and Auburn Avenue. Crowds were slow to materializ­e, though, in part because of the cold temperatur­es. At 6:40 p.m., the giant CocaCola sign at Five Points, just down Peachtree, registered the temperatur­e at 31 degrees — down from 33 just an hour earlier.

“It is very cold,” said 18-year-old Cheyenne Mauldin, who attended her first Peach Drop with her sister, Shawnee, 26. Cheyenne, who wore fuzzy white earmuffs, added, “This will be the coldest Peach Drop on record.”

But the sisters said they wanted to see the event’s new location. “It’s an Atlanta tradition,” Cheyenne said.

Nearby, Reginald McGee sat on a concrete wall, in a spot slightly sheltered from the cold wind. McGee brought his wife and their children to Atlanta from Baton Rouge, La., just for the Peach Drop. He attended the event at Undergroun­d Atlanta a few years ago and wanted to see the new location. “I think it’ll be nice,” McGee said. “There’s more space.”

Police said they expected 25,000 people inside the 6-acre park, with another 25,000 on the periphery. Tens of thousands of others converged on downtown Sunday: for the Atlanta Falcons’ final regular-season game at Mercedes-Benz Stadium and for music events at Philips Arena, the Georgia World Congress Center and the Fox Theatre.

Security was tight for all the events, especially at Woodruff Park.

Mindful of the threats of terrorism or other violence, officials blocked numerous intersecti­ons with garbage trucks and other barricades. What appeared to be hundreds of police officers patrolled the area on foot, including SWAT officers carrying semiautoma­tic rifles. People entering the park had to pass through one of four checkpoint­s, where security officers scanned them with metal detectors — twice. Go to AJC.com for a photo gallery from the Peach Drop, including the celebratio­n at midnight.

 ?? BRANDEN CAMP / SPECIAL TO THE ATLANTA JOURNAL-CONSTITUTI­ON ?? Revelers celebrate early today as 2018 arrives with the Peach Drop at Woodruff Park. Thousands of people braved freezing temperatur­es for the event.
BRANDEN CAMP / SPECIAL TO THE ATLANTA JOURNAL-CONSTITUTI­ON Revelers celebrate early today as 2018 arrives with the Peach Drop at Woodruff Park. Thousands of people braved freezing temperatur­es for the event.

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