The Atlanta Journal-Constitution

Tropicana is now No. 2 casino in Atlantic City

After years of decline, landmark regains reputation.

- By Wayne Parry

ATLANTIC CITY, N.J. — Ten years ago, Atlantic City’s Tropicana casino was on the verge of death, having been stripped of its casino license after its then-owners laid off vast swaths of the workforce, leading to filthy rooms, insect infestatio­ns, hourlong waits for slot machine payouts and food and drink orders that often never arrived.

Now, after years of reinvestin­g in and renovating the casino floor, hotel rooms and eateries, the Tropicana has become the No. 2 casino in the city in terms of gambling revenue — a position it will need to fight to retain as two additional casinos open on the Boardwalk this summer.

“It’s an incredible difference and transforma­tion,” said Tony Rodio, president of Tropicana Entertainm­ent.

The Tropicana ended 2017 second among Atlantic City’s seven casinos in terms of total gambling revenue with $390 million, trailing only the perennial market leader Borgata, which had more than $800 million.

Internet gambling winnings worth $42.5 million helped Tropicana pass Harrah’s, which had long been the city’s No. 2 casino in overall revenue.

Ten years ago, the trouble started under the Tropicana’s former owners, Kentucky-based Columbia Sussex Corp, which laid off 900 workers — about a quarter of the staff — leaving it dirty and understaff­ed.

In March 2010, billionair­e investor Carl Icahn bought the Tropicana from bankruptcy court and began reinvestin­g in the property and hiring a new management team.

Since 2012, Tropicana Entertainm­ent has plowed $200 million into the property, re-doing most hotel rooms and the casino floor, adding restaurant­s, and buying the adjacent 330-room Chelsea hotel.

Bob McDevitt, president of Local 54 of the UniteHERE union, waged a bitter labor war with Icahn over another of his casinos, the former Trump Taj Mahal, where a strike over benefits ended with Icahn closing the casino in October 2016, putting nearly 3,000 people out of work.

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