The Atlanta Journal-Constitution
Fox Theatre’s swanky Marquee Club will have rooftop views
Ceremonial grand opening is scheduled May 17.
The Fox Theatre’s highly anticipated Marquee Club, complete with multiple bars, Moroccan-style lounges and rooftop views of Atlanta’s iconic Peachtree Street, will finally open its doors to the public next month.
A ceremonial grand opening for inaugural members is scheduled for May 17, with nonmember access launching May 19. The $10 million 10,000-square-foot event space renovation marks its most significant expansion and its biggestfinancialundertakingsince the popular theater opened in 1929.
Originally slated for a fall 2017 completion, the construction and design work of the 89-year-old historic Atlanta structure’s northwest corner is now expected to be complete by the end of April, Adina Erwin, Fox Theatre’s vice president and chief operating officer, told The Atlanta JournalConstitution.
“There were areas of the nearly 90-year-old building we tried to explore that had never been touched,” Erwin said. “And of course, if you peel back layers, you’re bound to run into some surprises.”
Patrons will have access to the club’s five bars: one on the main level of the club, one on the mezzanine level and three on the rooftop.
With a guest-to-server ratio of 10-to-1, line-busting technology and intermission preordering, members will be able to enjoy their shows with ease. The club will also offer hors d’oeuvres, self-serve desserts and coffee.
The rooftop overlooking Peachtree Street with the sparkling Fox marquee in the background will feature covered, partially covered and fully uncovered areas with bars in each, not only to offer patrons a few more options but also to allow year-round access to the premium space.
Additional amenities include private restrooms, coat check and a dedicated lobby elevator for club patrons.
The intricate Moorish grillwork, plush fabrics and color palette of muted gold and earth tones throughout the club were chosen with the historic building in mind. A hint of blue brings in the element of the sky, and the Fox star can be found on both the carpeting and on the club’s main level ceiling.
“For the Marquee Club, we had to think ‘outside the box’ to create a premium VIP experience within the ‘box’ of historic preservation,” Erwin said. “The Fox was our muse.”
According to Allan C. Vella, president and chief executive officer of the theater, the idea for the new club originated from focus groups’ desire for premium amenities for Atlanta’s Broadway presenter and the rising competition from venues such as the Cobb Energy Performing Arts Centre, the Braves’ SunTrust Park and the Falcons’ Mercedes-Benz Stadium, all of which offer premium spaces and experiences for their patrons.
“With the assistance of dedicated partners, such as Lexus and Regions Bank, we are able to introduce the Marquee Club to our patrons, who have long asked for the Fox Theatre to offer more amenities, more food and beverage offerings and a heightened ‘Fox Theatre experience,’” Vella said in a company news release Tuesday. “This is our largest revitalization effort to date and a huge undertaking for our staff, as we took great care to select a team of historic preservation experts, luxury designers and artisans to ensure the Marquee Club will stand as an equal to the Fox Theatre for decades and generations to come.”