The Atlanta Journal-Constitution

Macy’s tanks, slashes outlook

After weak quarter, retailer warns worst may be still to come.

- By Jordyn Holman

Macy’s plunged after a worse-than-expected second quarter underscore­d investor fears the teetering department-store industry is slated for more pain ahead.

The retailer, the first of its peers to report earnings, slashed its profit outlook for the year — and it warned the cut doesn’t even take into account the next round of Chinese tariffs, some of which will hit as soon as Sept. 1.

The shares fell as much as 17% in New York on Wednesday. Stocks of rival department stores including Nordstrom Inc. and Kohl’s Corp. also dropped as concerns flared about the overall health of the sector. J.C. Penney releases results today, with peers coming the following week.

Even before Macy’s reported, department stores showed indication­s of weakness in the second quarter, Bloomberg Intelligen­ce analyst Poonam Goyal said, citing falling credit card point-ofsale data. “That’s played out with Macy’s,” she said. “I wouldn’t be surprised if J.C. Penney comes out with a weak quarter as well.”

Department stores have been under pressure as competitio­n ramps up from online rivals like Amazon.com and popular discount retailers like TJX Cos., which owns Marshalls and TJ Maxx. They’re also getting squeezed as the Trump administra­tion ratchets up tariffs on Chinese goods. A levy on department-store staples like handbags already went into effect, with the vast majority of other products slated for hikes later this year, even after a partial reprieve.

“I think very few retailers had a good second quarter,” said Chuck Grom, managing director at Gordon Haskett Research Advisors.

With new tariffs on everything from apparel to shoes looming, companies are finding themselves hard pressed to give investors confidence that the macro and earnings environmen­t won’t worsen over the next six to 12

months. Chief Executive Officer Jeff Gennette said in May if President Donald Trump’s proposed tariffs on $300 billion items from China is enacted, it would hit the retailer’s private and internatio­nal brands.

At Macy’s, same-store sales for owned as well as licensed stores rose 0.3% in the latest quarter, matching analysts’ expectatio­ns, according to Consensus Metrix. Even though that marks the seventh consecutiv­e gain, the growth is still anemic compared to bigbox store peers. Gennette called out a “slow start to the quarter” that “finished below our expectatio­ns.”

While Macy’s is working on its individual strategies to bring people into stores like its experiment­al Growth50 initiative­s, it can’t completely separate itself from the macro geopolitic­al uncertaint­ies, Grom said.

“I think the consumers are under some stress and they’re having some trouble drawing traffic into their stores,” he said. “You’ve got some big headwinds and that’s why the stock is down.”

 ?? JENNY KANE / ASSOCIATED PRESS ?? Macy’s shares fell as much as 17% in New York on Wednesday, and more bad news is expected for the retail sector in the coming days as other stores release results.
JENNY KANE / ASSOCIATED PRESS Macy’s shares fell as much as 17% in New York on Wednesday, and more bad news is expected for the retail sector in the coming days as other stores release results.

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