The Atlanta Journal-Constitution

Ms. Monopoly celebrates women

Latest incarnatio­n of the classic board game also pays female players more than male players.

- By Katie Mettler

Rich Uncle Pennybags has willed his empire to his niece, Ms. Monopoly, in Hasbro’s latest iteration of its iconic board game, where women entreprene­urs and inventors are not only celebrated, they are paid more than men.

“The first game where women make more than men,” reads the bottom of the new Ms. Monopoly game, which for the first time in Monopoly history features a character other than Mr. Monopoly on the cover.

Ms. Monopoly wears a blazer. She holds a coffee. She stands with her hand on her hip.

In her world, the experience­s of women, and their broad contributi­ons to society, form

the basis of the board game.

The banker gives $1,900 in Monopoly Money to female players and $1,500 to each male, reported USA Today. When players pass go, women again get the upper hand — receiving $240 to the men’s $200. Investment­s in real estate from the original game have been replaced by investment­s in innovation­s made by women, like bulletproo­f vests, WiFi, chocolate chip cookies and ladies’ modern shapewear.

Along the way, players can pick up tokens, such as a barbell, a glass or a jet plane. The watch token symbolizes that it is “about time for some changes,” Jen Boswinkel, senior director of global brand strategy and marketing for Hasbro Gaming, told USA Today.

The white top hat token is meant to represent Mr. Monopoly passing the hat to his niece.

“With all of the things surroundin­g female empowermen­t, it felt right to bring this to Monopoly in a fresh new way,” Boswinkel said. “It’s giving the topic some relevancy to everyone playing it that everybody gets a turn, and this time women get an advantage at the start.”

Ms. Monopoly’s premise is a not-so-subtle nod to the gender imbalances in modern workplaces, including pay inequality, and the ways that women’s experience­s and contributi­ons have often been downplayed — or erased — from history’s memory.

The game does two things, Boswinkel said. It illuminate­s inventions, innovation­s and products that families likely use but perhaps don’t know were invented by women. It also provides a fun framework for a nuanced issue that, Hasbro hopes, will prompt discussion­s about structural discrimina­tion during family game night.

In a statement about the game launch, Hasbro called the pay imbalance “a fun spin” that “creates a world where women have an advantage often enjoyed by men.”

Even still, male players — the game pieces, not the humans manipulati­ng them — can still win, even with the monetary disadvanta­ge. And, Boswinkel said, families can opt to take the money talk out of Ms. Monopoly by doling out equal amounts of cash, regardless of the player’s gender.

The rollout of Ms. Monopoly, which can be preordered at Walmart, comes after the launch of two other spinoffs, Monopoly: Socialism and Monopoly for Millennial­s.

In marketing the game, Hasbro made a short documentar­y featuring three young inventors talking about gendered stereotype­s around technologi­cal and scientific achievemen­ts. In the short film, the three girls receive $20,580 in real — not Monopoly — money to fund their own innovative projects.

Sophia Wang, 16, of Connecticu­t, invented a device that is 93% accurate in detecting sinkholes before they happen. Ava Canney, also 16 and from Ireland, created a spectromet­er that measures artificial dye in candy and soda. In Denver, 13-year-old Gitanjali Rao’s invention involves detecting lead in drinking water.

 ?? HASBRO ?? Hasbro’s latest take on the classic board game features an illustrati­on of a businesswo­man and highlights successful innovation­s made by women, while setting a tone right away by awarding female game players more money than their male counterpar­ts for similar achievemen­ts.
HASBRO Hasbro’s latest take on the classic board game features an illustrati­on of a businesswo­man and highlights successful innovation­s made by women, while setting a tone right away by awarding female game players more money than their male counterpar­ts for similar achievemen­ts.

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