The Atlanta Journal-Constitution
Need a little Christmas now? Early decorating all the rage
Woes of 2020 give many a reason to fast- forward to holiday season.
Nathan Bottoms hung up the Christmas lights on his house in September. When you live on the tree farm your family has run since 1997, early decorating i s perfectly acceptable. Especially this year. From t he coronavirus pandemic and quarantines to a contentious presidential election season and all sorts of bad news thrown in, 2020 is a year many say they’d like to forget. But it’s the perfect excuse to fast- forward to the merriment of the holiday season.
“It’s been trauma after trauma, and I’m just not having it anymore,” Angie Mckinney t ol d The Atlanta Journal- Constitution.
Mckinney, who lives in north Forsyth County, usually decorates an artificial tree. This year, one whiff of a fresh Carolina Sapphire
cypress and she changed her mind. She picked out the one she wanted, though it was a little too early to chop it down just yet. Until then, Mckinney is planning the simple decorations she’ll use.
Though Thanksgiving often doubles as the kick off to the Christmas season, many in metro Atlanta just couldn’t wait. Almost as soon as the Halloween decorations were down, some homes and businesses were adorned with festive lights and wreaths.
“We already put our tree up, but we are calling it a Thankful Tree until the day after Thanksgiving,” said Jeff Ard of Dacula.
Ard’s wife, Ingle, decorated the tree with pumpkins and fall decorations, along with lights. The Ards and their three daughters plan to replace the autumn decor with Christmas ornaments — a fun plan in a year with so much craziness.
Others are always getting into the holiday spirit early.
One Atlanta Christmas t ree grower says his online sales were up 150% by mid- November.
Matt Bowman of Tradition Co. says the demand for his freshly cut trees started even earlier than normal, weeks before Thanksgiving.
“Between COVID and politics and whatnot, people are ready for a break,” Bowman said. “Let’s get the family around and have some good holiday cheer.”
Bowman’s company will deliver and setup trees right in customers’ living rooms. Hi screws will return after the holidays to remove and recycle the trees, a service he calls the “marriage saver” for those not wanting to hassle with the work.
For the year of the pandemic, Bowman’s company is offering a safer way to get a fresh tree: contactless delivery. Or, for those wanting to pick out their own tree, Bowman has three retail lots around town.
Like Bowman, Bottoms has also seen an early rush on trees at his family’s Bottoms Christmas Tree Farm in Cumming, where the more than 50 acres allows plenty of space for social distancing.
Typically, the Saturday before Thanksgiving serves almost as a dress rehearsal for the Christmas
rush. Then the Saturday after the Thursday holiday is when things really get bustling.
Not t hi s year. Bottoms was getting so many calls and Facebook messages for those wanting to get their trees early that the family decided to open Nov. 14. On a sunny fall afternoon, families gathered in their best holiday attire for photos with the scenic backdrop of Christmas trees. Others arrived ready to chop down a tree.
“Everybody has either been cooped or had a down year, and
they think Christmas can somehow uplift them,” Bottoms said.
The Knapp family — Clayton, Jessica and their four boys — made the drive from Snellville to Cumming to pick out a tree. But mom and dad didn’t tell the boys, who range in age from 18 months to 9 years, where they were heading.
“We’re getting a Christmas tree!” one said as they pulled into the tree farm.
Normally, the Knapps wait until after Thanksgiving. But being in a new home, combined with everything going on in the world,
had the family ready earlier than ever for some holiday cheer. The group quickly picked out a Leyland cypress for the living room, then took in the sight sat the farm. Then the two oldest boys helped their dad haul the tree to the family’s car.
When 4- year- old Emmy Adams arrived at the tree farm, she knew exactly which type of tree she wanted.
“Huuuuuge!” she said, with her arms stretched wide above her head.
It washer Forsy th family’ s return trip to the Bottoms farm, where they also selected their 2019 Christmas tree.
“This year has stunk,” said Emmy’s mom, Heather Adams. “Christmas decorations make everything better. We’re just trying to extend the Christmas joy as long as we can.”
Emmy wasted no time, grabbing the hand of her little brother and running to find the best tree. Karsen, who turns 3 on Dec. 19, and Emmy were an indecisive pair, each declaring several times they had found the perfect tree. But their father, Jonathan, was a little worried that the biggest tree on the farm wouldn’t fit in the family’s living room, so the search continued.
In addition to a gloomy 2020, there’s another good reason to purchase a live tree earlier this year, according to the experts. That’s because the supply is down this year, Bowman said.
The economic recession i n 2008 and 2009 meant some farmers were unable to afford to plant the same quantity of trees, Bowman said. Fast- forward to this year, and that means there are fewer large trees available. Plus, the wildfires in California and Oregon have destroyed countless trees, meaning some retailers may have to buy trees grown in the Southeast, he said.
And since the year has proved to be anything but typical, many agree that the sooner the holidays arrive, the sooner 2021 will arrive. Though there’s no changing the craziness of the year, Bottoms said his farm and staff are focused on what they know how to do: helping others enjoy the season. T- shirts worn by employees and sold at the farm share the sentiment.
“Everything going to be okay,” the shirts read. “It’s Christmas Y’all!”