The Atlanta Journal-Constitution

$70M tax break to help redo North Dekalb Mall

Incentive is for demolishin­g it for a mixed-use project.

- By Zachary Hansen zachary.hansen@ajc.com

A Dekalb County authority Thursday granted a developer $70 million in tax savings for the planned demolition and redevelopm­ent of North Dekalb Mall.

The Decide Dekalb Developmen­t Authority unanimousl­y approved a tax reimbursem­ent incentive to Edens, the developer that proposed tearing down the shuttered mall and replacing it with an $843 million mixed-use developmen­t called Lulah Hills. Over a 15-year stretch, the developer will be reimbursed for up to $70 million in increased property taxes as aspects of its project are completed.

The agreement, which was first reported by online news outlet Decaturish, allows Edens to begin demolition work within 60 days.

Yvette Humphries, manager of Decide Dekalb Redevelopm­ent and Strategic Initiative­s, said this incentive structure is less risky for county taxpayers because Edens will have to perform the work and pay its taxes before it can receive reimbursem­ents. It is not a bond-for-title tax abatement, where a government authority leases land to a developer at a property tax discount.

“It’s minimal exposure to the county. This is not a bond transactio­n,” Humphries said during Thursday’s public meeting, according

to Decaturish.

North Dekalb Mall is mostly vacant and is considered a poster child for metro Atlanta’s dead retail centers. It was the region’s first enclosed and air-conditione­d mall when it opened in 1965. It is better known today as a filming location surrounded by empty storefront­s.

Malls around metro Atlanta and across the country have struggled in recent years to attract shoppers. Spurred by the COVID-19 pandemic, several malls are being reimagined or redesigned to incorporat­e apartments, office space, entertainm­ent attraction­s and other mixed uses.

Edens in 2021 purchased the 73-acre property, laying the groundwork for its proposed Lulah Hills project. The developer, which also owns the nearby Toco Hills strip mall in North Druid Hills, plans to transform the North Dekalb Mall site into 1,700 apartments, 100 townhomes, a 150-room hotel and about 320,000 square feet of retail and restaurant space. An existing AMC theater will be preserved.

Representa­tives for Edens

previously said 10% of the housing built onsite would be reserved for below-market rate prices.

Its leaders also said they would forgo asking for a tax abatement and instead pursue tax savings through a tax allocation district, or TAD, around the site. The TAD will allow the developer to capture future increases in property tax revenue to funnel back into the area rather than the county at-large. The money can be used to pay for public infrastruc­ture and other amenities within the TAD’S borders.

The tax reimbursem­ents are intended to offset the costs to raze the mall, remediate asbestos, relocate utilities and construct a new street grid. It will also help cover the cost of a multi-use trail that would connect to Emory University through Medlock Park.

Edens representa­tives said Thursday they expect the first retail spaces to be open in 2025, and the first mixeduse building could open its doors in 2026. The entire project, which will be built in stages, is estimated to be complete in a decade.

 ?? ?? This is a rendering of Lulah Hills, a mixed-use developmen­t that will replace North Dekalb Mall, which will be demolished and redevelope­d.
This is a rendering of Lulah Hills, a mixed-use developmen­t that will replace North Dekalb Mall, which will be demolished and redevelope­d.
 ?? AJC FILE ?? The demolition of a vacated, once grand North Dekalb Mall is expected to begin within 60 days.
AJC FILE The demolition of a vacated, once grand North Dekalb Mall is expected to begin within 60 days.

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